Reverse Entrepreneurship in Latin America - Internationalization from Emerging Markets to Developed Economies (Hardcover, 1st ed. 2019)

This book explores the concept of reverse entrepreneurship, providing real-life examples of innovative start-ups and ventures hoping to internationalize. Traditionally, entrepreneurial ideas have flowed from developed countries to emerging markets. This book, however, examines entrepreneurial ideas flowing in the opposite direction, with case studies from organizations that were initially launched in emerging markets. With a specific focus on Latin America, the cases examine the experiences of entrepreneurs and reveal much-needed strategies for entry into developed markets. This book will undoubtedly be useful to both academics and practitioners as it covers a wide range of industries, products and services and takes a closer look at market platforms and high-impact entrepreneurship. Providing a valuable contribution to a relatively unexplored area, this is a compelling collection of insights into reverse entrepreneurship which presents practical solutions for entrepreneurs looking to expand their businesses in the future.

General

Imprint:	Birkhauser Verlag AG
Country of origin:	Switzerland
Release date:	September 2018
First published:	2019
Editors:	Pavel Reyes Mercado • Guillermo Jesus Larios-Hernandez
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	136
Edition:	1st ed. 2019
ISBN-13:	978-3-319-94465-4
Categories:	Books > Business & Economics > Economics > Development economics Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Promotions
LSN:	3-319-94465-7
Barcode:	9783319944654

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