Entrepreneurs are the core and essence of any economy. Without
entrepreneurs, there would be no business and without business,
there would be no government, as there would be nobody to pay taxes
to finance it. What distinguishes entrepreneurs from the masses,
and even from innovative individuals, is that they act on
opportunities and create something new, thereby driving economic
evolution.
Entrepreneurship - a South African perspective is a
guide to becoming a successful entrepreneur. Entrepreneurship - a
South African perspective describes and illustrates new venture
creation within a South African context: the start-up process, the
growth stages and the challenges in the maturity phase of the
business. In this fourth edition, all the chapters have been
updated and some chapters, including those on international
business opportunities and legal aspects, have been substantially
revised. Exercises, activities and numerous case studies based on
the latest research in South Africa are included.
Entrepreneurship
is aimed at undergraduate students at all higher education
institutions in South Africa as well as entrepreneurs, managers,
management consultants and trainees, developers and presenters of
in-house business courses.
Cecile Nieuwenhuizen has previously held
the position of head of the Department of Business Management at
both Unisa and the University of Johannesburg (UJ). Currently she
is the postgraduate and research coordinator in the Department of
Business Management at UJ. She obtained her MBL at the Unisa
Graduate School of Business Leadership and her PhD in Business
Management from the former Potchefstroom University. She is on the
editorial board of various academic journals. The late Gideon
Nieman was a professor emeritus and former head of the Department
of Business Management at the University of Pretoria. His
qualifications included a BCom (Accounting) and an MBA from the
University of Pretoria, and a PhD from the former Vista University
in South Africa. He passed away in 2017.
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