Welcome to Loot.co.za! Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search

Checkout
- Your Cart Price

Your cart

Your cart is empty

Books > Business & Economics > Business & management > International business

Buy Now

Research in International Marketing (RLE International Business) (Hardcover) Loot Price: R4,619

Discovery Miles 46 190

Repayment Terms: R433 pm x 12*

Add to cart

Research in International Marketing (RLE International Business) (Hardcover): Peter W. Turnbull, Stanley Paliwoda

Research in International Marketing (RLE International Business) (Hardcover)

Peter W. Turnbull, Stanley Paliwoda

Series: Routledge Library Editions: International Business

(sign in to rate)

Loot Price R4,619 Discovery Miles 46 190 | Repayment Terms: R433 pm x 12*

Expected to ship within 12 - 19 working days

Description
Details
Customer Reviews

This volume considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers' and the special problems for firm strategy and organisation arising from the internationalisation process.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Series:	Routledge Library Editions: International Business
Release date:	November 2012
First published:	1986
Editors:	Peter W. Turnbull • Stanley Paliwoda
Dimensions:	234 x 156mm (L x W)
Format:	Hardcover
Pages:	388
ISBN-13:	978-0-415-65811-9
Categories:	Books > Business & Economics > Business & management > International business Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	0-415-65811-X
Barcode:	9780415658119