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Books > Business & Economics > Business & management > International business

Corporate Citizenship (Paperback): T. Botha, T. Cohen Corporate Citizenship (Paperback)
T. Botha, T. Cohen 3
R698 Discovery Miles 6 980 Ships in 6 - 10 working days

Corporate Citizenship covers the various theoretical and philosophical frameworks relating to corporate citizenship.

The title provides students with a broad range of examples, cases and situations that encourage students to apply the knowledge in a critical manner.

Turning The Flywheel - A Monograph To Accompany Good to Great (Paperback): Jim Collins Turning The Flywheel - A Monograph To Accompany Good to Great (Paperback)
Jim Collins 1
R296 R267 Discovery Miles 2 670 Save R29 (10%) Ships in 9 - 15 working days

A companion guidebook to the number-one bestselling Good to Great, focused on implementation of the flywheel concept, one of Jim Collins’ most memorable ideas that has been used across industries and the social sectors, and with startups.

The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic Good to Great, Jim Collins teaches readers how to create their own flywheel, how to accelerate the flywheel’s momentum, and how to stay on the flywheel in shifting markets and during times of turbulence.

Combining research from his Good to Great labs and case studies from organisations like Amazon, Vanguard, and the Cleveland Clinic which have turned their flywheels with outstanding results, Collins demonstrates that successful organisations can disrupt the world around them – and reach unprecedented success – by employing the flywheel concept.

International Marketing (Paperback, 2nd Revised edition): Burgess, Bothma International Marketing (Paperback, 2nd Revised edition)
Burgess, Bothma 1
R713 Discovery Miles 7 130 In Stock

International marketing combines foundational marketing theory and practice and illustrates the latest advances in international trade agreements and legislation with specific reference to the Southern African region. The text combines foundational international marketing theory with practical experience. International marketing is the only South African-based textbook written by a team of South African academics and practitioners.

Deliver What You Promise - The Fundamental Building Blocks Of Business (Paperback): Bali Padda Deliver What You Promise - The Fundamental Building Blocks Of Business (Paperback)
Bali Padda
R424 R371 Discovery Miles 3 710 Save R53 (13%) Ships in 12 - 17 working days

Bali Padda is the operations maverick behind LEGO's remarkable turnaround from a business basket-case, struggling to deliver on its orders, to the biggest and most profitable toy brand in the world.

As Chief Operations Officer at LEGO, Bali overhauled the toy company by shaking up its operations and instilling essential business fundamentals. He resolved issues across the supply chain and forged close partnerships between functions. He cut unpopular product lines and diverted the company's attention on hero items. He developed a relentless focus on customer service - of delivering what was promised - and he instituted weekly performance briefings known as the Visual Factory, which ultimately spread throughout the whole organization and transformed culture and performance. LEGO became the largest toy manufacturer in the world, and Bali was honoured with becoming the company's first non-Danish CEO in 2017.

In Deliver What You Promise, Bali distils his methodology at LEGO into ten essential, fundamental lessons. From how to reduce complexity to prizing reliability over agility. Why a business should be treated like a living organism and how to bring everyone together under a shared sense of purpose. On when to use soft and hard managerial skills and the hidden risks of success.

Illustrated by insider stories from LEGO, these are enduring principles that both young starters and established leaders alike need to know and can implement straight away, to deliver on what is promised.

International Business (Paperback, 4th Edition): Klaus Meyer, Mike Peng International Business (Paperback, 4th Edition)
Klaus Meyer, Mike Peng
R1,181 R1,110 Discovery Miles 11 100 Save R71 (6%) Ships in 10 - 15 working days

Drawing from the combined experiences of Mike Peng and Klaus Meyer, International Business provides a comprehensive insight into contemporary business practices.

Covering recent global developments and current issues such as the COVID-19 pandemic, Brexit, the social and environmental impact of globalization and progress in responsible business practices, as well as the historical context of international business, this fourth edition highlights the complex nature of global business.

Corporate Governance In South Africa - With International Comparisons (Paperback, 2nd Edition): Tobie Wiese Corporate Governance In South Africa - With International Comparisons (Paperback, 2nd Edition)
Tobie Wiese 4
R695 R636 Discovery Miles 6 360 Save R59 (8%) Ships in 4 - 8 working days

The second edition of Corporate Governance In South Africa addresses the changes in the corporate governance landscape in South Africa brought about by the King IV Report on Governance for South Africa, 2016 and changes to several international codes.

Corporate Governance In South Africa covers the following areas: the corporate governance framework in South Africa, comparisons with various international corporate governance frameworks, and contemporary governance issues. The book also offers a corporate governance implementation guide.

Examples of failed corporate governance practices, both local and international, are provided throughout the book, seeking to illustrate the importance of effective corporate governance practices by companies.

The Everything War - Amazon's Ruthless Quest To Own The World And Remake Corporate Power (Paperback): Dana Mattioli The Everything War - Amazon's Ruthless Quest To Own The World And Remake Corporate Power (Paperback)
Dana Mattioli
R430 R397 Discovery Miles 3 970 Save R33 (8%) In Stock

From veteran Amazon reporter for The Wall Street Journal, The Everything War is the first untold, devastating exposé of Amazon's endless strategic greed, its pursuit of total domination, by any means necessary, and the growing efforts to stop it.

For over twenty years, Amazon was the quintessential American success story, whilst its “customer obsession” approach made it indelibly attractive to consumers across the globe. But the company was not benevolent; it operated\ in ways that ensured it stayed on top, coming to dominate over a dozen industries beyond retail, growing voraciously by abusing data, exploiting partners, copying competitors, and avoiding taxes—leveraging its power to extract whatever it could, at any cost and without much scrutiny. Until now.

With unparalleled access, and having interviewed hundreds of people – from Amazon executives to competitors to small businesses who rely on its marketplace to survive – Dana Mattioli exposes how Amazon was driven by a competitive edge to dominate every industry it entered, bulldozed all who stood in its way, reshaped the retail landscape, transformed how Wall Street evaluates companies, and altered the very nature of the global economy.

In 2023, the Federal Trade Commission filed a monopoly lawsuit against Amazon in what may become one of the largest antitrust cases in the 21st century.

As Amazon’s supremacy is finally challenged, The Everything War is the definitive, inside story of how it grew into one of the most powerful and feared companies in the world – and why this is the most consequential business story of our times.

International Business Strategy and Cross-Cultural Management - An Applied Approach (Paperback): Nicole F. Richter, Jesper... International Business Strategy and Cross-Cultural Management - An Applied Approach (Paperback)
Nicole F. Richter, Jesper Strandskov, Sven Hauff, Vasyl Taras
R1,235 Discovery Miles 12 350 Ships in 12 - 17 working days

This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into analysing, selecting and entering international markets, strategic partnerships, strategic positioning, global value chains, organizational designs, intercultural interaction, leadership and motivation and international human resources management. For each of these topics, advanced and contemporary theoretical and analytical frameworks are discussed and translated into toolsets that will assist readers in solving practical challenges. Key Features: A strong connection of theoretical foundations with illustrative case studies Integration of current trends and challenges, such as intercultural competence, migration and digitalization, offshoring and global value chains Comprehensive practical examples from multinational firms that demonstrate the value of the frameworks and toolsets included in each chapter An integrative case study that picks up key practical challenges in each chapter and invites the reader to apply theories, frameworks and toolsets A supplementary website that provides multiple materials for furthering readers' knowledge, including toolsets, further cases and exercises, accompanying videos, quizzes, and presentation slides International Business Strategy and Cross-Cultural Management is a key resource for postgraduate courses on international business management, globalization and entrepreneurship, international human resource management and global marketing. It will also serve as a complementary text for lecturers and students involved in the X-Culture project.

The Global Challenge - Managing People Across Borders (Paperback, 4th edition): Vladimir Pucik, Ingmar Bjoerkman, Paul Evans,... The Global Challenge - Managing People Across Borders (Paperback, 4th edition)
Vladimir Pucik, Ingmar Bjoerkman, Paul Evans, Gunter K. Stahl
R1,343 Discovery Miles 13 430 Ships in 12 - 17 working days

In this extensively revised fourth edition textbook, authors Vladimir Pucik, Ingmar Bjoerkman, Paul Evans and Gunter Stahl take a people management and organizational perspective on the complex issues involved in successfully managing today's multinational firms. Taking account of contemporary business challenges of digitalization, inclusion, and sustainability, The Global Challenge explores how international strategies are executed through people management. Key Features: Practical examples from leading and emerging multinational firms from around the world Connected yet self-contained chapters to be used as teaching material in courses and programs Critical insights provided by a team of scholars with extensive teaching, research, and consulting experience worldwide Focus on topical issues such as mechanisms of cross-border control and coordination, virtual work and collaboration, diversity and inclusion, management of knowledge and innovation, and the role of people management in tackling societal problems and global sustainability challenges Balancing thoroughly updated case studies with the latest academic research, this cutting-edge fourth edition textbook will be an invaluable resource for students enrolled in MBA, EMBA, and Master's programs worldwide. Executives, managers, and HR professionals in multinational companies will also benefit from its examination of challenges and contradictions that firms confront when operating across borders.

RLE: Japan Mini-Set E: Sociology & Anthropology (Hardcover): Various RLE: Japan Mini-Set E: Sociology & Anthropology (Hardcover)
Various
R30,388 Discovery Miles 303 880 Ships in 12 - 17 working days

Mini-set E: Sociology & Anthropology re-issues 10 volumes originally published between 1931 and 1995 and covers topics such as japanese whaling, marriage in japan, and the japanese health care system. For institutional purchases for e-book sets please contact online.sales@tandf.co.uk (customers in the UK, Europe and Rest of World)

Routledge Library Editions: Iran Mini-Set A: History 10 vol set (Hardcover): Various Routledge Library Editions: Iran Mini-Set A: History 10 vol set (Hardcover)
Various
R28,843 Discovery Miles 288 430 Ships in 12 - 17 working days

Mini-set A:History re-issues 10 volumes originally published between 1902 and 1984 and examines the legacy of British control in Persia and the origins of the conflict between Iran & Iraq. For institutional purchases for e-book sets please contact online.sales@tandf.co.uk (customers in the UK, Europe and Rest of World)

Routledge Library Editions: Iran Mini-Set D: Politics & Sociology 13 vol set (Hardcover): Various Routledge Library Editions: Iran Mini-Set D: Politics & Sociology 13 vol set (Hardcover)
Various
R29,004 Discovery Miles 290 040 Ships in 12 - 17 working days

Mini-set D:Politics and Sociology re-issues 13 volumes originally published between 1977 and 1991. It discusses the revolution in Iran and what that has meant for the wider region of the Persian Gulf in terms of stability and relations with other countries, as well as issues of poverty in Iran and the position of minorities. For institutional purchases for e-book sets please contact online.sales@tandf.co.uk (customers in the UK, Europe and Rest of World)

RLE: Japan Mini-Set D: Politics (POD) (8 vols) (Hardcover): Various RLE: Japan Mini-Set D: Politics (POD) (8 vols) (Hardcover)
Various
R24,382 Discovery Miles 243 820 Ships in 12 - 17 working days

Mini-set D: Politics re-issues works originally published between 1920 & 1987 and examines the government, political system and foreign policy of Japan during the twentieth century.

International Business - Themes and Issues in the Modern Global Economy (Paperback, 2nd edition): Debra Johnson, Colin Turner International Business - Themes and Issues in the Modern Global Economy (Paperback, 2nd edition)
Debra Johnson, Colin Turner
R2,407 Discovery Miles 24 070 Ships in 12 - 17 working days

This new edition of International Business examines the impact of globalization on key aspects of the business environment. It offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on international business. International Business offers a holistic examination of the processes that influence the evolution of strategy in the modern global economy. It is divided into three sections: impact of globalization: how globalization has driven the processes of regional integration and the emergence of transnational governance structures environmental drivers: how international strategy is shaped and the emergence of internationalized businesses resource issues: how resources can determine success in the global economy or impede firm evolution. Featuring a wealth of new case studies, updated pedagogy and a fresh new design, this new textbook will prove essential reading for all those studying international business. A companion website provides additional material for lecturers and students alike: www.routledge.com/textbooks/9780415437646.

Economics and Business environment (Paperback, New Ed): W. Hulleman, A. Marijs Economics and Business environment (Paperback, New Ed)
W. Hulleman, A. Marijs
R2,166 Discovery Miles 21 660 Ships in 12 - 17 working days

Economics and the Business Environment is directed at students who will be taking up managerial positions in trade and industry or in government. The economic environment of European companies is central to the book giving students a good impression of recent developments within the European economy.

The theories described enable students to:

  • calculate how much competition firms within a particular business sector are exposed to
  • analyze the current economic position of a particular country and make exchange rate prognoses
  • gauge the effect of the economic environment on business sales and profits.

Complicated analyses and mathematical models have been avoided as much as possible. Instead, diagrams and graphs illustrate the causal relationships between economic factors, making this book an ideal primer for those needing the basics of economics for their business degree.

Middle East & Nth Africa 2001 (Hardcover, 47th edition): Europa Publications Middle East & Nth Africa 2001 (Hardcover, 47th edition)
Europa Publications
R10,636 Discovery Miles 106 360 Ships in 12 - 17 working days

This volume covers the Middle East from Algeria to Yemen, presenting and interpreting events from the preceding year. The book provides information on the United Nations and all major organizations in the region and can be used as a reference resource by those studying the business of this area.

Essentials of International Human Resource Management - Managing People Globally (Paperback, 2nd edition): Mila Lazarova, David... Essentials of International Human Resource Management - Managing People Globally (Paperback, 2nd edition)
Mila Lazarova, David C Thomas, Elaine Farndale
R1,142 Discovery Miles 11 420 Ships in 12 - 17 working days

The revised and fully updated second edition of this textbook illustrates the multi-layered knowledge accumulated in the field of international human resource management, developing understanding of the strategic management of people in organizations in a global context. It integrates comparative approaches to human resource management, extending beyond traditional coverage of the field to provide a broader overview of contemporary cultural, institutional and organizational challenges. Featuring cutting-edge insights into the field, this book is a crucial resource for advanced undergraduate and postgraduate courses in international human resource management and global talent management. It will also benefit instructors of courses in human resource management who wish to introduce an international perspective in their teaching. Key features include: Updated extensive coverage of key international human resource management issues Original case studies that draw attention to key aspects of international human resource management and offer students practical perspectives on the field Teaching materials and chapter slides to support classroom learning.

Why World Leaders Must Resist the False Promise of Another Doha Delay (Paperback, New): Richard Baldwin, Simon Evenett Why World Leaders Must Resist the False Promise of Another Doha Delay (Paperback, New)
Richard Baldwin, Simon Evenett
R478 Discovery Miles 4 780 Ships in 12 - 17 working days

The world trade system is at a fork in history's road; WTO members cannot avoid Making a choice. / Take the politically expedient path by putting Doha talks on hold, or / Take the leadership path of engaging constructively and creatively in breaking the deadlock. Published ahead of the 29 April 2011 meeting of WTO members in Geneva, this book argues that if the current deadlock - mainly between the US and China - cannot be broken in 2011, no resolution is likely before 2020. US Congressional politics will be much rougher in 2013 - scared by divisive debates over spending and taxes - and the new Chinese government can hardly afford to start off with major tariff concessions to the US. Think of 2013 as 2011 with less goodwill Internationally, more poisonous politics inside the US, and a Chinese leadership that must prove its toughness. Breaking the deadlock would require an expanded negotiating agenda, but this would add years to the talks. The false promise that it would be harmless to allow Doha to languish for years is deeply dangerous, at best. The authors in this volume - trade experts from across the world - identify the perils of allowing Doha to flounder, and the hard choices governments must make to break the deadlock.

America Second - how America's elites are making China stronger (Paperback): Isaac Stone Fish America Second - how America's elites are making China stronger (Paperback)
Isaac Stone Fish
R482 Discovery Miles 4 820 Ships in 12 - 17 working days

A timely, provocative expose of America's political and business leadership's deep ties to China: a network of people who believe they are doing the right thing - at a profound and often hidden cost to American and Western interests. The past few years have seen a shift in the relations between China and the United States, from enthusiastic economic partners, to wary frenemies, to open rivals. Americans have been slow to wake up to the challenges posed by the Chinese Communist Party. Why did this happen? And what can be done about it? In America Second, Isaac Stone Fish traces the evolution of the Chinese Communist Party's influence in America. He shows how America's leaders initially welcomed China's entry into the US economy, believing that trade and engagement would lead to a more democratic China. And he explains how - despite the fact that this belief has proved misguided - many of the country's businesspeople and politicians have become too dependent on China to challenge it. America Second exposes a deep web of Chinese influence in America, built quietly over the years through prominent figures such as former secretaries of state Henry Kissinger and Madeleine Albright, Disney chairman Bob Iger, and members of the Bush political dynasty. And it shows how to fight that influence - without being paranoid, xenophobic, or racist. This is an authoritative and important story, not only of corruption but of misplaced intentions, with serious implications for the future of the United States, as well as for the world at large.

Global Information Technology Applications - Focus on the Organization and Its Functional Areas (Hardcover): Candace Deans,... Global Information Technology Applications - Focus on the Organization and Its Functional Areas (Hardcover)
Candace Deans, Kirk Karwan
R1,823 R1,353 Discovery Miles 13 530 Save R470 (26%) Ships in 12 - 17 working days

Many of the technological and managerial challenges of operating in the international environment are being addressed through global IT applications at the functional level of the organization. Global Information Systems and Technology: Focus on the Organization and Its Functional Areas provides a forum for identifying the specific impacts of IT in each of these areas and for understanding how the various challenges and solutions in the functional areas are being integrated via information technology. With a total of 27 chapters, this book examines several functional areas -- marketing, financial services, accounting, manufacturing and logistics, research and development, human resources -- all within the context of today's international business enterprise.

Global Strategy and Management - Theory and Practice (Paperback): Paul N. Gooderham, Birgitte Grogaard, Kirsten Foss Global Strategy and Management - Theory and Practice (Paperback)
Paul N. Gooderham, Birgitte Grogaard, Kirsten Foss
R1,670 Discovery Miles 16 700 Ships in 12 - 17 working days

This textbook addresses the most crucial strategic decisions and management challenges facing managers of multinational enterprises (MNEs) operating across different institutional settings and complex cultural contexts. How can managers of MNEs address pressures for local responsiveness and global integration? What are cultural and institutional differences and how do they impact the management of MNEs? How can managers create social capital across the MNE in the face of such differences? How can managers ensure knowledge transfer across the MNE? How can human resources be managed in a world of differing standards? Taking a critical, multi-level approach to international business, this textbook: Explores the strategic choices available to managers of MNEs and their consequences in an interactive way, providing an original, and engaging approach to the subject for students seeking to understand the issues faced by managers of MNEs Gives state-of-the-art theoretical overviews of topics related to global strategy and management, making this textbook a useful reference for academics as well as students Offers thirteen original, rich, case studies to illustrate each chapter's theory, highlighting the key challenges and dilemmas faced by managers of MNEs Provides clear exposition and critique of current literature to provide students with a firm theoretical understanding of the subject. This textbook provides a fresh and important contribution to the management of MNEs and will be invaluable for both students at masters level and their lecturers. It will also appeal to practitioners facing the daily challenges of managing MNEs.

Amazon Unbound - Jeff Bezos And The Invention Of A Global Empire (Paperback): Brad Stone Amazon Unbound - Jeff Bezos And The Invention Of A Global Empire (Paperback)
Brad Stone
R240 Discovery Miles 2 400 Ships in 12 - 17 working days

From the bestselling author of The Everything Store, an unvarnished picture of Amazon’s unprecedented growth and its billionaire founder, Jeff Bezos, revealing the most important business story of our time.

With the publication of The Everything Store in 2013, Bloomberg journalist Brad Stone revealed how the unlikely Seattle start-up Amazon became an unexpected king of ecommerce. Since then, its founder has led Amazon to explosive growth in both size and wealth. In less than ten years, Amazon has quintupled the size of its workforce and increased its valuation to well over a trillion dollars. Whereas Amazon used to sell only books, there is now little they don’t sell, becoming the world’s largest online retailer and pushing into other markets at warp speed. Between Amazon’s forty subsidiaries - like Whole Foods Market, Amazon Studios in Hollywood, websites like Goodreads and IMDb, and Amazon Web Services cloud software unit, plus Bezos’s purchase of the Washington Post - it’s almost impossible to go a day without encountering their goods. Amazon provides us opportunities to shop, entertain, inform, communicate, store and, one day, maybe even travel to the moon. We live in a world run, supplied and controlled by Amazon.

In Amazon Unbound, Stone offers the must-read follow-up to his bestseller The Everything Store, detailing the seismic changes that have taken place at Amazon over the past decade as it became one of the most powerful and feared companies in the global economy, led by one of the most powerful and feared leaders in business. He shows the acquisitions and innovations that have propelled Amazon’s unprecedented growth, and the turn in public sentiment that criticises Amazon’s monopolistic practices. As he charts the company’s meteoric rise, Stone probes the evolution of Jeff Bezos - who started as a geeky entrepreneur but who transformed to become a fit, famed, disciplined billionaire, a man who runs Amazon with an iron fist but finds his personal life splashed over the tabloids.

Definitive, timely and revelatory, Stone has provided an unvarnished portrait of a man and company that we couldn’t imagine modern life without.

Research Handbook on Knowledge Transfer and International Business (Hardcover): Zaheer Khan, Smitha R. Nair, Yong K. Lew Research Handbook on Knowledge Transfer and International Business (Hardcover)
Zaheer Khan, Smitha R. Nair, Yong K. Lew
R5,082 Discovery Miles 50 820 Ships in 12 - 17 working days

This comprehensive and engaging Research Handbook provides a full examination of the modes and mechanisms of international knowledge transfer. Furthermore, it also provides in-depth insights into international knowledge transfer related challenges faced by multinational enterprises (MNEs). Chapters written by well-respected contributors provide extensive insights into the economic, technological, social, cultural and organizational aspects of knowledge transfer in international business and management. They also highlight the contextual influences imposed by the industrial sectors and countries that MNEs are associated with. Organised into three thematic parts, this Research Handbook provides interesting and important directions for future research within each chapter giving readers an opportunity to pursue these in greater depth. This timely Research Handbook will be an invaluable resource for scholars and researchers of international business and knowledge management. The practical case studies will provide a greater understanding of the topic and its challenges for managers of MNEs.

International Business, Global Edition (Paperback, 8th edition): Ricky Griffin, Michael Pustay International Business, Global Edition (Paperback, 8th edition)
Ricky Griffin, Michael Pustay
R1,924 R391 Discovery Miles 3 910 Save R1,533 (80%) Ships in 9 - 15 working days

For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy. MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams-resulting in better performance in the course-and provides educators a dynamic set of tools for gauging individual and class progress. Please note that the product you are purchasing does not include MyManagementLab. MyManagementLab Join over 11 million students benefiting from Pearson MyLabs. This title can be supported by MyManagementLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyManagementLab to accelerate your learning? You need both an access card and a course ID to access MyManagementLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system. 2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book. 3. If you have a course ID but no access code, you can benefit from MyManagementLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyManagementLab (ISBN:9781292070148) 4. If your lecturer is using the MyLab and you would like to purchase the product... Go to www.mymanagementlab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

Language in International Business - The Multilingual Reality of Global Business Expansion (Paperback): Rebecca Piekkari,... Language in International Business - The Multilingual Reality of Global Business Expansion (Paperback)
Rebecca Piekkari, Denice E. Welch, Lawrence S. Welch
R1,128 Discovery Miles 11 280 Ships in 12 - 17 working days

This is a terrific book. With English now established as the lingua franca of business, some might be tempted to assume that language isn't a big deal any more in the world of business. But the authors show how mistaken this assumption is. With a mix of careful of research and detailed examples, they show how language use in international firms influences the meaning of written documents, power relationships between people, and how individuals make sense of their corporate environment. Language becomes, in effect, a window on the entire set of challenges faced by an international firm, and this has profound implications for executives and researchers alike.' - Julian Birkinshaw, London Business School, UK'A comprehensive treatment of a key international business variable that we all too often take for granted. Language is and will remain a critical component of business performance in a global environment.' - Oded Shenkar, Ford Motor Company Chair in Global Business Management, Fisher College of Business, The Ohio State University, US 'The authors' analysis of the multilingual reality of global business expansion is consistent with my experience as chairman of a global company. Although the book has been written by academics, the writing style is clear and direct, making it an accessible and enjoyable read for anyone in the business community who is interested in the way language impacts business performance. I am happy to recommend it.' - Antti Herlin, Board Chairman, KONE Corporation, Finland Language permeates every facet of international business in the 21st century. However, being aware of this multilingual reality is not enough. This book presents a case for recognizing and appreciating the importance of language, its multifaceted role and the range of effects it may have on internationalizing firms. Responding to the growing interest in the role of language in international business, this book presents language as a critical management challenge for the internationalizing firm. Several perspectives are explored, including the individual, the firm and the broader society in which language use is embedded. Empirical examples of language roles are identified through examining human resource management, international marketing and foreign operation modes and networks in business. Language in International Business reveals a fresh understanding of the complexity of the multilingual reality that internationalizing firms face. Students from undergraduate to PhD level studying international business and management, sociolinguistics or international business communication will benefit from the rich source of new research questions ascertained in this book. Business practitioners will find the book insightful, managerially-oriented, and easily accessible. Contents: 1. Language and Global Business Expansion 2. Translation 3. Confronting Language: The Individual in the Organisational Context 4. Language and International Management 5. Language and Networks 6. Language and Human Resource Management 7. Language and International Marketing 8. Language and Foreign Operation Modes 9. Language Strategy and Management 10. Conclusion Index

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