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Strategic Business Decisions - A Quantitative Approach (Paperback, Softcover reprint of the original 1st ed. 2014)
Loot Price: R2,517
Discovery Miles 25 170
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Strategic Business Decisions - A Quantitative Approach (Paperback, Softcover reprint of the original 1st ed. 2014)
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This book presents the essential concepts of operations research
and engineering management in a structured manner. Starting with
the basic functions of management - planning, organizing, leading
and controlling - it introduces the reader to the process of
strategic decision-making, covering the essentials of technological
invention management, innovation and entrepreneurship, with ample
examples of decision-making under certainty, uncertainty and risk
conditions. It also exposes the reader to the fundamentals of
managing projects and professional communication. In order to
reinforce the theory used, practical case studies taken from
relevant disciplines are introduced. For instance, case studies
from the retail sector have been appended to the assignment problem
and cases related to traffic have been introduced for queuing
formulation. The concept of game theory is discussed in greater
detail with an introduction to topics such as incentive
compatibility, Bayesian representations for different games, budget
balance, auctions and a broad coverage of mechanism design. While a
few of these problems have been solved in the book, a few others
have been left un-solved to promote readers' understanding. The mix
of theoretical and practical examples reveals to the reader the
underlying complexities and highlights the challenges entailed by
field implementation.
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