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Shaw Industries - A History (Paperback)
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Shaw Industries - A History (Paperback)
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Shaw Industries, which is based in Dalton, Georgia, is the nation's
leading textile manufacturer and the world's largest producer of
carpets. This history focuses on the evolution of Shaw's business
strategy and its adaptations to changing economic conditions.
Randall L. Patton chronicles Shaw's rise to dominance by drawing on
corporate records, industry data, and interviews with Shaw
employees and management, including Robert E. Shaw, the only CEO
the company has known in its more than thirty years.Patton situates
Shaw within both the overall context of Sunbelt economic
development and the unique circumstances behind the success of the
tufted carpet industry in northwest Georgia. After surveying the
state of the carpet industry nationwide at the end of World War II,
Patton then tells the Shaw story from the boom years of 1955-1973,
through the transitional decade of 1973-1982, the consolidation
phase of the 1980s and early 1990s, and the 'new economy' of the
mid- to late 1990s. Throughout, Patton shows, Shaw's drive has
always been toward vertical integration-controlling the outside
forces that could affect its bottom line. He tells, for instance,
how Shaw built its own trucking fleet and became its own yarn
supplier, all to the company's advantage. He also relates less
successful ventures, most notably Shaw's attempt at direct
retailing. The picture emerges of a company proud of its image as a
steady and profitable business surviving in a competitive industry.
Patton traces the history of Shaw Industries from its start as a
family-owned operation through its growth into a multinational
corporation that recently joined Warren Buffett's holding company,
Berkshire-Hathaway. The Shaw saga has much to tell us about the
continuing vitality of 'old economy' manufacturers.
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