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Pharmacoeconomics - From Theory to Practice (Hardcover, 2nd edition)
Loot Price: R5,356
Discovery Miles 53 560
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Pharmacoeconomics - From Theory to Practice (Hardcover, 2nd edition)
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In this era of finite budgets, healthcare rationing, medication
shortages, and the global aging and burgeoning of populations,
numerous stakeholders in the healthcare arena must understand the
basic principles of pharmacoeconomics and how these may be
correctly applied to facilitate drug development, rationing,
patient segmentation, disease management, and pricing model
development. Pharmacoeconomics: From Theory to Practice, Second
Edition focuses on how to more efficiently and rationally leverage
these healthcare resources, not by restricting access to necessary
services, but by using them more efficiently. This updated volume
arms decision makers with the tools they need to make wise choices
in an area where the stakes are extremely high-the health of the
global population. Key Features: Introduces the major concepts and
principles of Pharmacoeconomics Gives updated information about
pharmacoeconomic models, value-based pricing, novel modelling
methodologies and international utilization of these modalities in
government, the pharmaceutical industry, and health care settings
Demonstrates the full range of ethical and moral issues, as well as
overall public health and commercial concerns that are often
involved in decisions entailing pharmacoeconomic issues Presents
both theory and methodology discussions, including real-world
examples, in each chapter 'The methods and application of
pharmacoeconomics are rapidly evolving, so the new edition of this
textbook is very timely. It provides an excellent introduction for
those new to the field, whether they be students, professionals
within the pharmaceutical industry, or health care professionals
more generally. A particularly useful feature of the book is that
it gives an introduction both to the main methods used in
pharmacoeconomics studies and how these studies are used in
decisions about the reimbursement or appropriate use of medicines
in several countries.' - Michael Drummond, Professor of Health
Economics, University of York
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