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Did You Spot The Gorilla? (Paperback, New ed)
Loot Price: R326
Discovery Miles 3 260
You Save: R78
(19%)
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Did You Spot The Gorilla? (Paperback, New ed)
(2 ratings, sign in to rate)
List price R404
Loot Price R326
Discovery Miles 3 260
You Save R78 (19%)
Expected to ship within 9 - 15 working days
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In a recent series of ground-breaking psychological experiments,
volunteers were shown a 30-second film of some people playing
basketball and told to count the number of passes made with the
ball. After just a few seconds, a man dressed as a gorilla slowly
walked into frame, beat his chest at the camera, and sauntered off.
Unbelievably, almost none of the people watching the film noticed
the gorilla. Exactly the same psychological mechanisms that cause
people to miss the gorilla also make them miss unexpected but
vitally important opportunities in their professional and personal
lives. This book outlines the scientific evidence and thinking
behind this remarkable new phenomenon, and shows you how you can
spot gorillas in your life - and what to do when you see one.
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