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Did You Spot The Gorilla? (Paperback, New ed) Loot Price: R326
Discovery Miles 3 260
You Save: R78 (19%)

Did You Spot The Gorilla? (Paperback, New ed)

Richard Wiseman

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List price R404 Loot Price R326 Discovery Miles 3 260 You Save R78 (19%)

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In a recent series of ground-breaking psychological experiments, volunteers were shown a 30-second film of some people playing basketball and told to count the number of passes made with the ball. After just a few seconds, a man dressed as a gorilla slowly walked into frame, beat his chest at the camera, and sauntered off. Unbelievably, almost none of the people watching the film noticed the gorilla. Exactly the same psychological mechanisms that cause people to miss the gorilla also make them miss unexpected but vitally important opportunities in their professional and personal lives. This book outlines the scientific evidence and thinking behind this remarkable new phenomenon, and shows you how you can spot gorillas in your life - and what to do when you see one.

General

Imprint: Arrow Books Ltd
Country of origin: United Kingdom
Release date: August 2004
First published: September 2004
Authors: Richard Wiseman
Dimensions: 198 x 129 x 10mm (L x W x T)
Format: Paperback - B-format
Pages: 112
Edition: New ed
ISBN-13: 978-0-09-946643-7
Categories: Books > Business & Economics > Business & management > General
Books > Health, Home & Family > Self-help & practical interests > Advice on careers & achieving success
LSN: 0-09-946643-0
Barcode: 9780099466437

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