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Books > Business & Economics > Business & management > Management & management techniques > Operational research
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The Strategy Planning Process - Strategic Analyses, Objectives, Options and Projects (Hardcover, 3rd ed. 2022)
Loot Price: R1,275
Discovery Miles 12 750
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The Strategy Planning Process - Strategic Analyses, Objectives, Options and Projects (Hardcover, 3rd ed. 2022)
Expected to ship within 9 - 15 working days
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Strategic planning is an essential task that helps companies adapt
to changes in the environment and to develop proactively.
Accordingly, the goal of strategic planning is to ensure companies'
survival and long-term success. The strategy-planning process
proposed in this book is based on the authors' many years of
experience as consultants and board members. The book shows how to
carry out sound analyses, how to define concrete strategic
objectives, how to develop and assess strategic options and how to
determine which implementation projects are necessary. Numerous
practical examples serve to illustrate the proposed approach. For
the third edition, the sections on corporate strategy and business
strategy development have been redesigned and expanded. Throughout
the book, many aspects have been clarified and simplified. The book
provides practitioners the knowledge they need to develop their own
strategies. In addition, it offers a valuable textbook on the
complex task of strategic planning.
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