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Handbook of Communication in the Public Sphere (Paperback)
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Handbook of Communication in the Public Sphere (Paperback)
Series: Handbooks of Applied Linguistics [HAL]
Expected to ship within 10 - 15 working days
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As you are reading this, you are finding yourself in the ubiquitous
public sphere that is the Web. Ubiquitous, and yet not universally
accessible. This volume addresses this dilemma of the public
sphere, which is by definition open to everyone but in practice
often excludes particular groups of people in particular societies
at particular points in time. The guiding questions for this
collection of articles are therefore: Who has access to the public
sphere? How is this access enabled or disabled? Under what
conditions is it granted or withheld, and by whom? We regard the
public sphere as the nodal point for the discourses of business,
politics and media, and this basic assumption is also s reflected
in the structure of the volume. Each of these three macro-topics
comprises chapters by international scholars from a variety of
disciplines and research traditions who each combine up-to-date
overviews of the relevant literature with their own cutting-edge
research into aspects of different public spheres such as corporate
promotional communication, political rhetoric or genre features of
electronic mass media. The broad scope of the volume is perhaps
best reflected in a comprehensive discussion of communication
technologies ranging from conventional spoken and written formats
such as company brochures, political speeches and TV shows to
emerging ones like customer chat forums, political blogs and text
messaging. Due to the books' wide scope, its interdisciplinary
approach and its clear structure, we are sure that whether you work
in communication and media studies, linguistics, political science,
sociology or marketing, you will find this handbook an invaluable
guide offering state-of-the -art literature reviews and exciting
new research in your field and adjacent areas.
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