Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Food manufacturing & related industries
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Intellectual Property in the Food Technology Industry - Protecting Your Innovation (Paperback, 2008 ed.)
Loot Price: R1,506
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Intellectual Property in the Food Technology Industry - Protecting Your Innovation (Paperback, 2008 ed.)
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Considering the effort and funding devoted to a company's success,
understanding Intellectual Property rights patents, trade secrets,
trademarks, and licensing is essential. Establishing appropriate
internal policies from the outset can prevent companies from
learning a costly and painful lesson in the courtroom. With
Intellectual Property in the Food Technology Industry, currently
the only book of its kind focusing specifically on the food
industry, one will learn what to consider throughout the various
creative phases of a product's lifespan from initial research and
development initiatives through post-production. Readers will have
an understanding of the intellectual property protections afforded
to U.S. corporations, methods to pro-actively reduce potential
problems, and guidelines for future considerations to reduce legal
spending, prevent IP theft, and allow for greater profitability
from corporate innovation and inventiveness.
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