Win more new business today New business is the lifeblood of every
company and this book expertly guides you through the process of
securing more than your fair share of it. If you're a salesperson
in the trenches looking for inspiration, this book offers real-life
advice on improving your customer-facing skills to win more new
business. The structured approach presented inside will have you
walking the walk, talking the tallk and closing more deals in no
time! Inside * Know your subject * Be an active listener * Make a
great first impression * Present solutions * Stay on-brand and
on-message * Prospect effectively * Overcome objections * Structure
the deal
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