Digital Enablement And Innovation In China: A Casebook (Large print, Hardcover, Large type / large print edition)

The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.

General

Imprint:	World Scientific Publishing Co Pte Ltd
Country of origin:	Singapore
Release date:	March 2019
First published:	2019
Editors:	Shan-Ling Pan • Derek Wen Yu Du • Haibo Hu
Dimensions:	233 x 152 x 17mm (L x W x T)
Format:	Hardcover
Pages:	184
Edition:	Large type / large print edition
ISBN-13:	978-981-3276-35-2
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Science & Mathematics > Science: general issues > Impact of science & technology on society
LSN:	981-3276-35-5
Barcode:	9789813276352

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