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Big Data Analytics for Entrepreneurial Success (Paperback)
Loot Price: R4,351
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Big Data Analytics for Entrepreneurial Success (Paperback)
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In a resolutely practical and data-driven project universe, the
digital age changed the way data is collected, stored, analyzed,
visualized and protected, transforming business opportunities and
strategies. It is important for today's organizations and
entrepreneurs to implement a robust data strategy and industrialize
a set of ""data-driven"" solutions to utilize big data analytics to
its fullest potential. Big Data Analytics for Entrepreneurial
Success provides emerging perspectives on the theoretical and
practical aspects of data analysis tools and techniques within
business applications. Featuring coverage on a broad range of
topics such as algorithms, data collection, and machine learning,
this publication provides concrete examples and case studies of
successful uses of data-driven projects as well as the challenges
and opportunities of generating value from data using analytics. It
is ideally designed for entrepreneurs, researchers, business
owners, managers, graduate students, academicians, software
developers, and IT professionals seeking current research on the
essential tools and technologies for organizing, analyzing, and
benefiting from big data.
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