Books > Arts & Architecture > Industrial / commercial art & design > Typography
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The Logo Design Idea Book (Paperback)
Loot Price: R374
Discovery Miles 3 740
You Save: R75
(17%)
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The Logo Design Idea Book (Paperback)
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List price R449
Loot Price R374
Discovery Miles 3 740
You Save R75 (17%)
Expected to ship within 9 - 15 working days
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Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical
and horizontal lines, words, letters, shapes and pictures. Logos
are the most ubiquitous and essential of all graphic design
devices, representing ideas, beliefs and, of course, things. They
primarily identify products, businesses and institutions, but they
are also associated, hopefully in a positive way, with the ethos or
philosophy of those entities. The 50 logos in this book are
examples of good ideas in the service of representation, reputation
and identification.
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