Crafted to engage the culturally curious, 'Page 1' collects the responses of 70 international graphic designers when posed with the same brief - to design and lay out the first page of 'Great Expectations' by Charles Dickens.

Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, graphic designers, brand creators and anyone seeking to decode the complicated world of brand identity.

Book of Ideas is just that: an outpouring of what one creative director and designer has discovered from many years working in the strange and endlessly fascinating world of the creative industry. Sharing advice on everything from inspiration to inbox control, facing your fears, finding happiness in your work, the art of self-promotion and beating creative block. It is also illustrated with some of the most important and resonant portfolio projects. Book of Ideas is an invaluable tool to any creative at any stage in their career.

The creative use of colour and its combinations in illustration, graphic and product design involves understanding how emotions are conveyed and how they affect our design and illustrations. We must also consider that colour is perceived differently in different countries and cultures. All this is widely explained in this second book in the Palette Perfect series, illustrated with projects by renowned international illustrators and designers, and organized by colours (identified with CMYK, RGB and HEX codes) and moods associated with the time of day. Based on real examples drawn from graphic design, product design and illustration, different innovative combinations and palettes are shown for each colour as well as the meaning it conveys. Intended for graphic designers, design students, fashion and interior design lovers, and all those interested in exciting and unexpected colour combinations that work.

The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something - injecting meaning and playfulness into a brand and creating a lasting impression.

How do you divide a line into three? Or five? Or seven? Is there a simple way to marry harmony and geometry? What is the secret diagram alluded to by writers of antiquity? In this groundbreaking book, philosopher Adam Tetlow reveals the long lost Helicon, the master diagram of the ancient arts and crafts.Watch in astonishment as this magical geometric figure produces simple fractions, musical harmonies, Pythagorean triangles, perspective and more. WOODEN BOOKS are small but packed with information. "Fascinating" FINANCIAL TIMES. "Beautiful" LONDON REVIEW OF BOOKS. "Rich and Artful" THE LANCET. "Genuinely mind-expanding" FORTEAN TIMES. "Excellent" NEW SCIENTIST. "Stunning" NEW YORK TIMES. Small books, big ideas.

The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: * The latest key developments in web, multimedia, and interactive design * Expanded coverage of design in Asia and the Middle East * Emerging design trends and technologies * Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design * Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.

Customer review: This book will be useful for anyone who is interested in Graphic design or like me studying in uni or on foundation. It has a lot to say about graphics, some things I never considered when doing my work, particularly the chapter about the context of communication as well the bits of theory and history of design. Its written in a very approachable manner and isn't as boring and repetitive as other books on theory of design I have read .

365 daily design mantras from four leading industry experts, providing you with valuable design dos and don'ts for every day of year. Packed with practical advice presented in a fun, lighthearted fashion, this is the perfect book for the ever-growing group of non-designers who want some graphic design guidance. And for more experienced designers, individual entries will either bring forth knowing nods of agreement or hoots of derision, depending on whether or not the reader loves or hates hyphenation, has a pathological fear of beige, or thinks that baseline grids are boring. In the style of a classical almanac, 365 entries combine a specific rule with a commentary from a variety of experienced designers from all fields of the graphic design industry. Covering topics such as typography, colour, layout, imagery, production, and creative thinking, you can either dip in at random or use the book as the source of a daily lesson in how to produce great graphic design.

Color is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design.

With this book, designers will:

--Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order

--See how known pairings and selection methods can be used in real-world projects

--Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations

--Realize the basic tenets of color theory as it is broken down into clear and actionable directives

--Uncover tips and techniques for using color in client-based design work

Discover the basic rules for working with color as well as when it's OK to break the rules with Design Elements, Color Fundamentals