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Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
This extraordinary compilation showcases the limitless
possibilities of letter forms transformed into three-dimensional
objects of art.
Step into the captivating world of three-dimensional typography with
‘Three Dimensional Type’ by Counter-Print Books. This extraordinary
compilation showcases the limitless possibilities of letter forms
transformed into objects of art, inviting your imagination to take
flight. Explore the fusion of the familiar and the extraordinary as
designers push the boundaries of perception and creativity. Discover
the freedom from rules and guidelines, the integration of AI and
advanced software tools and the profound exploration of texture.
The work within this book celebrates the use of mascots in
contemporary graphic design. Co-opted to help sell or promote
anything from tech companies and financial organisations to burger
chains, record fairs and publishers, the use of mascots seems to be
as popular as ever. Part of their charm is their variety. Simple
and playful or sophisticated and current, mascots are fun
characters that manage to put a smile on your face and
simultaneously stand for something - injecting meaning and
playfulness into a brand and creating a lasting impression.
Book of Ideas is just that: an outpouring of what one creative
director and designer has discovered from many years working in the
strange and endlessly fascinating world of the creative industry.
Sharing advice on everything from inspiration to inbox control,
facing your fears, finding happiness in your work, the art of
self-promotion and beating creative block. It is also illustrated
with some of the most important and resonant portfolio projects.
Book of Ideas is an invaluable tool to any creative at any stage in
their career.
Book of Branding is a creative guide for new businesses, start-ups
and individuals, which puts visual identity at the heart of brand
strategy. The conversational, jargon free, tone of the book helps
the reader to understand essential elements of the brand identity
process. Offering first hand experience, insights and tips
throughout, the book uses real life case studies to show how great
collaborative work can be achieved. Book of Branding is an
essential addition to the start-up toolkit, designed for
entrepreneurs, founders, graphic designers, brand creators and
anyone seeking to decode the complicated world of brand identity.
A comprehensive, cross-disciplinary overview of
color, Universal Principles of Color presents 100 core
concepts and guidelines that are critical to a successful use of
color. Richly illustrated and easy to navigate, it pairs clear
explanations of every topic with visual examples of it applied in
theory and in practice. The book is organized
alphabetically so that principles can be easily and quickly
referenced. For those interested in addressing a specific color
challenge or application problem, the principles are also indexed
by pathways based on nine topics of color study ranging from
science, art and design, and industry. " Each principle is
presented in a two-page format: The left-hand page contains a
succinct definition, a full description of the principle, and
examples of and guidelines for its use. Side notes, which appear to
the right of the text, provide elaborations and references. The
right-hand page contains visual examples and related graphics to
support a deeper understanding of the principle. Â Whether in
a branding campaign or a healthcare facility, a product’s
packaging or a software user interface, the color we see is the
culmination of many concepts and practices brought
together from a variety of disciplines to increase
appeal, influence perception, and enhance usability.
 By considering these concepts and examples, you can learn
to make more informed and ultimately better color decisions.
This landmark reference is the standard for designers,
engineers, architects, and students who seek to broaden and improve
their understanding of and expertise in color. The titles in
the Rockport Universal series offer comprehensive and
authoritative information and edifying and inspiring visual
examples on multidisciplinary subjects for designers, architects,
engineers, students, and anyone who is interested in expanding and
enriching their design knowledge.
Crafted to engage the culturally curious, 'Page 1' collects the
responses of 70 international graphic designers when posed with the
same brief - to design and lay out the first page of 'Great
Expectations' by Charles Dickens.
Graphic novels and comics have launched characters and stories that
play a dominant role in contemporary popular culture throughout the
world. The extensive revisions in this second edition of Comic Art,
Creativity and the Law update the author's analysis of important
changes at the intersection of law and comics, featuring an
examination of how recent cases will affect the creative process as
applied to comic art. Throughout, Marc H. Greenberg examines the
impact of contract law, copyright law (including termination
rights, parody and ownership of characters), tax law and obscenity
law on the creative process. He considers how these laws enhance
and constrain the process of creating comic art by examining the
effect their often inconsistent and incoherent application has had
on the lives of creators, retailers and readers of comic art.
Thoroughly revised and updated, there are new chapters featuring a
discussion of important new cases in copyright work-for-hire and
fair use doctrines; the intersection of law and fan-based
creations, such as fan fiction, fan art, fan film and cosplay; as
well as a new chapter on licensing comics for motion pictures and
television. Designed for academics, practitioners, students of law
and fans of comic art, the book offers proposals for changes in
those laws that constrain the creative process, as well as a
glimpse into the future of comic art and the law.
The Graphic Design Sourcebook delves into the vast array of graphic
design that surrounds us wherever we go, and has done so ever since
printing was invented. Yet everyday graphics have mostly been
ignored as an art form. From Victorian song sheets to French
perfume labels, early matchboxes to decorative greetings cards,
appealing cigarette packets to enticing holiday brochures,
colourful advertisements to racy night club tickets, these
miniature masterpieces deserve artistic recognition. With over a
thousand images, The Graphic Design Sourcebook is both an inspiring
source book and a treasure trove of ideas; a true cornucopia of
communication.
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Metaphors
(Paperback)
Ken Garland; Volume editing by Hans-Dieter Reichert
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R444
Discovery Miles 4 440
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Ships in 12 - 17 working days
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Learn to design simple, powerful, and timeless logos. When you
think of a brand, often the first thing that comes to mind is the
logo, the visual representation of that product, place, thing, or
business. The power of simplicity for these marks can never be
underestimated-a logo that comprises simple shapes can communicate
a stronger message than a complex one, leaving a lasting impression
in a viewer's mind. In Principles of Logo Design, noted logo
designer George Bokhua shares his process for creating logotypes
that will stand the test of time. Applying the enduring principles
of classic texts on grid systems by Josef Muller-Brockmann and on
form and design by Wucius Wong, Bokhua elaborates on his popular
online classes, demonstrating in detail how to maximize
communicationwith minimal information to create logos using,
simple, monochromatic shapes. This comprehensive volume includes:
How to apply a strong, simple, and minimal design aesthetic to logo
design Why gridding is important, and understanding the golden
ratio and when to use it How to sketch and refine logos through
tracing, then grid and execute a mark in Adobe Illustrator
Fine-tuning techniques to ensure visual integrity Knowing how to
design a great logo is a core skill for any graphic designer.
Principles of Logo Design helps designers at all levels of skill
and experience conceive, develop, and create logos that are not
only pleasing to the eye but evoke a sense of perfection.
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Fellini 8 1/2
(Hardcover)
Sam Stourdze; Contributions by Thierry Hausermann; Photographs by Paul Ronald
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R832
Discovery Miles 8 320
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Ships in 12 - 17 working days
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365 daily design mantras from four leading industry experts,
providing you with valuable design dos and don'ts for every day of
year. Packed with practical advice presented in a fun, lighthearted
fashion, this is the perfect book for the ever-growing group of
non-designers who want some graphic design guidance. And for more
experienced designers, individual entries will either bring forth
knowing nods of agreement or hoots of derision, depending on
whether or not the reader loves or hates hyphenation, has a
pathological fear of beige, or thinks that baseline grids are
boring. In the style of a classical almanac, 365 entries combine a
specific rule with a commentary from a variety of experienced
designers from all fields of the graphic design industry. Covering
topics such as typography, colour, layout, imagery, production, and
creative thinking, you can either dip in at random or use the book
as the source of a daily lesson in how to produce great graphic
design.
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