This book provides unique step-by-step guidance to producing a high quality, effective poster for display at a scientific meeting. It aims to give young or inexperienced scientists the extra confidence and encouragement to start contributing poster presentations to scientific meetings, and enthuse experienced poster presenters to continue to improve upon their presentations, and benefit more from the overall experience. Chapters 1-4 are concerned with the purpose of posters: the pros and cons of poster presentations and how to take advantage of the opportunities they present. Chapters 5-9 cover aspects of what to include: how best to present text and data, and the use of colour in the overall format and design of the poster. Chapters 10-11 deal with actual construction: how to produce posters in a variety of styles and formats, as well as general advice on paper characteristics, drawing aids, adhesives, and cutting equipment. Chapters 12-13 are a guide to transporting the poster to the meeting, and presenting it at the poster session, and should take some of the mystique out of creating the right' image to the people that matter. Chapter 14 gives guidance on hosting poster sessions and avoiding the various pitfalls. Chapter 15 provides an opportunity to critically review some examples of posters presented at international scientific meetings. This book provides concise, practical guidance on all aspects of production and presentation of scientific posters. It alerts the poster presenter to the various pitfalls and how best to avoid them, and to the many opportunities that may be capitalised upon.

We delight in using our eyes, particularly when puzzling over pictures. Art and illusionists is a celebration of pictures and the multiple modes of manipulating them to produce illusory worlds on flat surfaces. This has proved fascinating to humankind since the dawning of depiction. Art and illusionists is also a celebration of the ways we see pictures, and of our ability to distil meaning from arrays of contours and colours. Pictures are not only a source of fascination for artists, who produce them, but also for scientists, who analyse the perceptual effects they induce. Illusions provide the glue to cement the art and science of vision. Painters plumb the art of observation itself whereas scientists peer into the processes of perception. Both visual artists and scientists have produced patterns that perplex our perceptions and present us with puzzles that we are pleased to peruse. Art and illusionists presents these two poles of pictorial representation as well as presenting novel 'perceptual portraits' of the artists and scientists who have augmented the art of illusion. The reader can experience the paradoxes of pictures as well as producing their own by using the stereoscopic glasses enclosed and the transparent overlay for making dynamic moire patterns.

The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something - injecting meaning and playfulness into a brand and creating a lasting impression.

This book addresses the neglect of visual creativities and content, and how these are commercialised in the music industries. While musical and visual creativities drive growth, there is a lack of literature relating to the visual side of the music business, which is significant given that the production of meaning and value within this business occurs across a number of textual sites. Popular music is a multimedia, discursive, fluid, and expansive cultural form that, in addition to the music itself, includes album covers; gig and tour posters; music videos; set, stage, and lighting designs; live concert footage; websites; virtual reality/augmented reality technologies; merchandise designs; and other forms of visual content. As a result, it has become impossible to understand the meaning and value of music without considering its relation to these visual components and to the interrelationships between them. Using design culture theory, participant observation, interviews, case studies, and a visual methodology to explore the topic, this research-based book is a valuable study aid for undergraduate and postgraduate students of subjects including the music business, design, arts management, creative and cultural industries studies, business and management studies, and media and communications.

Cruz Novillo: Logos provides a comprehensive guide to an important facet of Pepe Cruz Novillo's output, his logo design; and in doing so proves the importance of this body of work, both to Spain and the global design community. This book offers inspiring content for any designer in this field and those looking to explore Spanish corporate design.

person to prepare illustration copy at a pre-professional level-copy that is, however, often usable for routine purposes-and/or to communicate better with graphics spe cialists who will prepare the final illustrations. The skills necessary to take the final step of producing finished camera-ready illustrations are, unfortunately, based very much on actual hands-on experience and are thus beyond the ability of this or any other book to instill satisfactory competence in. Illustrations should also prove to be a highly useful reference work for professional illustrators. The wide variety of train ing and work experiences by which they have acquired their skills may not have provided full acquaintance with all of the exceptionally diverse kinds of information to be found here. There are, moreover, few disciplines whose practition ers cannot profit from an invigorating refresher course. After nearly seven years of work, then, I am pleased to put forward a book with many answers pertaining to the proper selection and preparation of informational illustrations. All such questions and their actual solutions, however, must re main up to you, the inquiring and attentive reader."

"A picture is worth a thousand words." There is no better description for what the art of the cigar box label did for sales of cigars from the mid 1800s through the 1930s. Busty women, heroes, impish children, sports icons, composers, all these and more found their way into the advertiser's art. The makers would change labels at the drop of the hat if they thought it would help sales. This new book shows hundreds of the finest examples from the world's largest private collection of cigar box label art, revealing the imagination and creativity of the printers and lithographers of the period. Each is shown in a beautiful, full color photograph and is accompanied by a description with a current value on the collector's market. This is a visual delight, sure to please cigar aficionados, but also to be much valued by collectors, designers, and students of advertising history. And it makes a great gift for the smoker in your life!

Explorations in Art and Technology is about the creative process in action through the eyes of practitioners and researchers. The book explores the fascinating relationship between artist and technologist through studies of innovative projects that push the boundaries of digital art. The research sheds new light on the nature of interaction between people and computers and provides insight into the characteristics of environments in which creativity can be enhanced. In doing so, it presents a case for organisations to develop strategies for offering environments in which collaborative, sustainable partnerships can thrive. What emerges is a compelling story of new visions and new forms in a field that is set to transform traditional norms in both art and technology as we move through the 21st Century. Additional information and links are available at: http://www.creativityandcognition.com

Universal Principles of Design, Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design. Richly illustrated and easy to navigate, this essential design guide pairs clear explanations of every design concept with visual examples of the ideas applied in practice. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Each principle is presented in a two-page format. The left-hand page contains a succinct definition and a full description of the principle, examples of and guidelines for its use, and side notes that provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle. The book is organized alphabetically so that principles can be easily and quickly referenced by name. From the Abbe Principle to the Zeigarnick Effect, every major design concept is defined and illustrated, including these new additions: Feature creep Gamification Root cause Social trap Supernormal stimulus A landmark reference for designers, engineers, architects, and students, Universal Principles of Design has become the standard for anyone seeking to broaden and improve their design expertise, explore brainstorming ideas, and improve the quality of their design work. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

Since its first legendary issue in 2001, international quarterly magazine "BUTT" has been bringing together groups of young alternative gay guys all around the world, connecting fashion, sex, and art with a good sense of irony. Put together by the magazine's founding editors Jop van Bennekom and Gert Jonkers in collaboration with photographer Wolfgang Tillmans, this book is a 'best of' compilation of the first 17 issues of "BUTT", full of interviews with famous personalities and photographs by the likes of Terry Richardson, Inez van Lamsweerde, and Wolfgang Tillmans as well as unknown talent. Collectors of the magazine who have been desperately searching for rare back issues will be able to round out their collections with this compendium, which will also be a delight for those who haven't yet discovered the joy of "BUTT". With sexy pictures of, and candid interviews with: Asianpunkboy, Bruce Benderson, Peter Berlin, AA Bronson, Christopher Ciccone, AI Eingang, Simon Foxton, Marc Jacobs, Heinz Peter Knes, Marcelo Krasilcic, Inez van Lamsweerde, Bruce LaBruce, Lutz, Matmos, Ryan McGinley, Alasdair McLellan, Stephin Merritt, Walter Pfeiffer, Terry Richardson, Jeremy Scott, Hedi Slimane, Casey Spooner, Michael Stipe, Wolfgang Tillmans, Viktor & Rolf, Domenic Vine, Matthias Vriens, Rufus Wainwright, John Waters, Bernhard Willhelm, Jonny Wooster, Gus van Sant, and Edmund White.

Now in full color in a larger size! 40% more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource for graphic designers, professors, and students. This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The second edition includes a new section on web design and new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students-regardless of experience-with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Lettering enthusiasts of all levels will love learning easy ways to develop and adapt hand lettering skills and techniques to a variety of digital platforms in Digital Hand Lettering and Modern Calligraphy. Popular Instagram lettering artist and workshop instructor Shelly Kim (@lettersbyshells) offers lettering enthusiasts at all levels step-by-step instruction, along with ample photos and lettering examples. Start with lettering essentials that show how to create different styles of brush lettering with the right tools, how to connect letters to form words, form flourishes, and more. Then turn that unique calligraphy into lettering that you can use over and over again, just by digitizing it. Discover several options for creating digital lettering, each one clearly outlined and explained. Become familiar with tools and techniques that make the process fast and enjoyable. See how far you can take your digital lettering with fun projects for creating cards, name tags, adding foiling and more. In this book you'll learn how to: Produce loose, bouncy lettering that adds style to any project Design meaningful quotes by learning a quick trick for great compositions Create digital files that give you numerous options for adding color and changing the shapes and sizes of letters Make a custom digital lettering brush that you can use for unique calligraphy Letter on a tablet and learn the basics of Procreate and Apple Pencil Use your lettering for great projects that incorporate digital and hands-on techniques Get inspiration from stunning gallery pieces by Karin Newport of @ipadlettering and Myriam of @halfapx Digital Hand Lettering and Modern Calligraphy will guide you to the future of lettering!

Both eclipsed and influenced by television, American print ads of the 1970s departed from the bold, graphic forms and subtle messages that were typical of their sixties counterparts. More literal, more in-your-face, 70s ads sought to capture the attention of a public accustomed to blaring, to-the-point TV commercials. All was not lost, though; as ads are a sign of the times, racial and ecological awareness crept into everything from cigarette to car advertisements, reminding Americans that everyday products were hip to the modern age. In an attempt to discover how best to communicate with a mass audience, marketing specialists studied focus groups with furious determination, thus producing such dumbed-down gems as "sisters are different from brothers," the slogan used for an African-American hair product. By the end of the decade, however, print ads had begun to recoup, gaining in originality and creativity as they focused on target audiences through carefully chosen placement in smaller publications. A fascinating study of mass culture dissemination in a post-hippie, television-obsessed nation, this weighty volume delivers an exhaustive and nostalgic overview of 70s advertising.

Graphic design is broadly interpreted in this annotated topical bibliography, covering both scholarly and applied literature focusing on graphics printed commercially for mass consumption in the United States from colonial times to the present. Materials extend from historical studies of design to textbooks and manuals of professional practice to theoretical works relating to design drawn from disciplines such as psychology and communication theory. The 1100 entries include reference sources, books, periodical articles, catalogs, films, and electronic data. Among the topics covered are general reference, design theory and history, education and career guides, professional practice, production and layout, typography, calligraphy, color reproduction, caricature, and photo illustrations as well as applications in advertising, publication design, corporate identity programs, information graphics, package design, posters and signs. Literature on computer technology as used in desktop publishing and computer graphics is also included. Appendixes provide annotated listings of almost 200 relevant annuals and serials as well as a directory of associations and organizations in the field. Access to titles, authors, and a finer breakdown of subjects is facilitated by thorough indexing. This work should be a valuable resource for professional designers, scholars and students of design, and librarians interested in collection development.

Designing Peace asks, how might we collectively put our creative forces together to envision a future we want to live in and take action to create it now? This book is an intersectional snapshot of the actions-culturally diverse and wide-ranging in scale-that are currently in play around the world. Offering perspectives on peace through essays, interviews, critical maps, project profiles, data visualizations, and art, this book conveys the momentum that design can gain in effecting a peace-filled future. From activists, scholars, and architects to policymakers, graphic, game, and landcape designers, Desiging Peace flips the conversation: peace is not simply a passive state signifying the absence of war, it is a dynamic concept that requires effort, expertise, and multi-dimensional solutions to address its complexity. Designers engage with individuals, communities, and organizations to create a more sustainable peace-from creative confrontations that challenge existing structures, to designs that demand embracing justice and truth in a search for reconciliation. This publication aims to expand the discourse on what is possible if society were to design for peace.

Make your own anime with this unique introductory guide to Japanese animation. You'll learn every stage of the animation process from scripting and storyboarding to preparing and distributing your film. Everything is clearly explained with step-by-step tutorials and packed with color screengrabs, stills and artwork illustrating every technique and process, including: * Hand-painting characters and backgrounds on to separate cel layers * Working with 3D graphics * Using digital pen-and-tone techniques Apply the core style elements and visual language of anime to your own work and learn to: * Simplify characters without losing their impact * Create exaggerated facial expressions * Use shadows and shading for dramatic effects * Add lip syncing and speed lines to convey movement

The talent behind Radiohead's iconic artwork reveals in his own words and for the first time the creative process that has driven his career and earned him a cult reputation. A restless and prolific figure, Stanley Donwood is widely regarded as one of the most important visual artists of his generation. His influential work for Radiohead spans many practices and ever-evolving aesthetics over a 23-year period, from music packaging to installations to print-making. Here, for the very first time, he reveals his personal notebooks, photographs, sketches and abandoned routes to iconic Radiohead artworks. Arranged chronologically, chapters are each dedicated to a major work - be it an album cover, promotional piece or a personal project - presented as a step-by-step working case study, from speculative ideas and sketches right through to Photoshop experiments and the finished piece. Accompanying narratives by Donwood explain the inspirations and stories behind his creative process and what it is like to work with the band, told with his typical razor-sharp humour and generosity of spirit. Featuring a treasury of archive material, this is the first deep dive into Donwood's creative practice and the artistic freedom afforded to him by working for a major music act. There Will Be No Quiet is essential reading, and viewing, for fans of the band and anyone interested in the explosive mix of artistic accident, musical ingenuity and creative originality.