When the Vespa debuted in 1946, it was received with an air of
skepticism. It was not a motorcycle but rather a vehicle born from
the union between a car and an airplane. But it soon became a
success. It was the first two-wheeled version of the "compact" and
responded perfectly to the post-war need for mobility. It has also
become famous for its unique design that many have tried to
imitate; it truly is an icon. The Vespa is not just any scooter, it
is THE scooter, known and loved all over the world. It is a rare
example of a motor vehicle that has survived trends and crises
while at the same time staying faithful to its original concept; a
concept based on a sheet metal body that still distinguishes it
from other scooters whose bodies are made of plastic. It is so much
more than a mode of transportation; it is a time machine that lets
us re-live some of the world's most exclusive moments of the last
72 years. From history to sports and from cinema to travel, this
book's anecdotes and images, some of which have never been
published before, narrate the never-ending evolution of a piece of
Italy that has conquered all five continents and sold over 18
million vehicles.
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