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Books > Sport & Leisure > Sports & outdoor recreation > Ball games
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Football Entrepreneurship (Hardcover)
Loot Price: R3,915
Discovery Miles 39 150
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Football Entrepreneurship (Hardcover)
Series: Routledge Frontiers of Business Management
Expected to ship within 12 - 17 working days
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Football is the world's most popular sport and is entrepreneurial
by nature. There is a constant need for entities and individuals
involved with football to act or behave in an entrepreneurial way.
Competition is part of the football industry and emphasises the
need to compete but also collaborate through entrepreneurial
endeavours. This book is amongst the first to focus specifically on
football entrepreneurship and the entrepreneurial nature of
football. The book looks at entrepreneurship and how it can occur
through direct and indirect engagement with football in a variety
of contexts. It examines different types of football including
gridiron, rugby and soccer and offers insights on the international
aspects of football and how cultural aspects influence
entrepreneurship. This book provides a holistic understanding of
how football can include innovation, risk-taking and proactive
activity and will be useful for those interested to learn more of
the football industry and entrepreneurship in the global context.
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