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Designing Research Questionnaires for Business and Management Students (Paperback) Loot Price: R1,458

Discovery Miles 14 580

Repayment Terms: R137 pm x 12*

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Designing Research Questionnaires for Business and Management Students (Paperback): Yuksel Ekinci

Designing Research Questionnaires for Business and Management Students (Paperback)

Yuksel Ekinci

Series: Mastering Business Research Methods

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Loot Price R1,458 Discovery Miles 14 580 | Repayment Terms: R137 pm x 12*

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In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations. Ideal for Business and Management students reading for a Master's degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE's Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

General

Imprint:	Sage Publications Ltd
Country of origin:	United Kingdom
Series:	Mastering Business Research Methods
Release date:	February 2015
First published:	2015
Authors:	Yuksel Ekinci
Dimensions:	242 x 170 x 13mm (L x W x T)
Format:	Paperback
Pages:	184
ISBN-13:	978-1-4462-7357-9
Categories:	Books > Reference & Interdisciplinary > Communication studies > Research methods Books > Business & Economics > Business & management > General Promotions
LSN:	1-4462-7357-1
Barcode:	9781446273579