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Mobile devices have become an essential item in the daily lives of
many people. As with any innovation, mobile services present both
opportunities and challenges to current business models. The
development of mobile communication coupled with evolving mobile
services have completely changed the business landscape and have
transformed consumer behavior. It is important to understand the
impact that these services have on users' lives, business, and
society. Impact of Mobile Services on Business Development and
E-Commerce is a collection of innovative research that focuses on
the importance of mobile services in business development and
discusses the provision of decentralized services, mobile commerce
and marketing, and new models for the delivery of mobile services
such as business-to-consumer and peer-to-peer. While highlighting
topics including global market, consumer behavior, and customer
satisfaction, this book is ideally designed for business managers,
executives, marketers, entrepreneurs, financial advisors, consumer
behavior analysts, computer engineers, software developers, IT
specialists, students, researchers, and business professionals.
The introduction of new technology and technological services
worldwide has ushered in a new wave of peer-to-peer and
access-driven companies that are disrupting the most established
business categories. The emergence of these new business models has
upset the flow in contemporary society and transformed people's
behavior towards sharing-based economies. Companies and
entrepreneurs can see this significant change in people's behavior
as both an opportunity and a threat. Sharing Economy and the Impact
of Collaborative Consumption provides emerging research on the
impact that the sharing services are having on society as well as
the importance of the sharing economy development in the coming
years, dealing with relevant issues such as regulations, the
technological aspects involved in these platforms, the impact in
the tourism sector, and consumer behavior in relation to these
services. Multidisciplinary in nature, this publication establishes
links between economics, finance, marketing, consumer behavior, and
IT, and covers topics that include e-commerce, consumer behavior,
and peer economy. It is ideally designed for researchers, students,
business professionals, and entrepreneurs seeking current research
on the impact that this industry has on various economic,
marketing, and societal aspects of different countries.
Mobile devices have become an essential item in the daily lives of
many people. As with any innovation, mobile services present both
opportunities and challenges to current business models. The
development of mobile communication coupled with evolving mobile
services have completely changed the business landscape and have
transformed consumer behavior. It is important to understand the
impact that these services have on users' lives, business, and
society. Impact of Mobile Services on Business Development and
E-Commerce is a collection of innovative research that focuses on
the importance of mobile services in business development and
discusses the provision of decentralized services, mobile commerce
and marketing, and new models for the delivery of mobile services
such as business-to-consumer and peer-to-peer. While highlighting
topics including global market, consumer behavior, and customer
satisfaction, this book is ideally designed for business managers,
executives, marketers, entrepreneurs, financial advisors, consumer
behavior analysts, computer engineers, software developers, IT
specialists, students, researchers, and business professionals.
The introduction of new technology and technological services
worldwide has ushered in a new wave of peer-to-peer and
access-driven companies that are disrupting the most established
business categories. The emergence of these new business models has
upset the flow in contemporary society and transformed people's
behavior towards sharing-based economies. Companies and
entrepreneurs can see this significant change in people's behavior
as both an opportunity and a threat. Sharing Economy and the Impact
of Collaborative Consumption provides emerging research on the
impact that the sharing services are having on society as well as
the importance of the sharing economy development in the coming
years, dealing with relevant issues such as regulations, the
technological aspects involved in these platforms, the impact in
the tourism sector, and consumer behavior in relation to these
services. Multidisciplinary in nature, this publication establishes
links between economics, finance, marketing, consumer behavior, and
IT, and covers topics that include e-commerce, consumer behavior,
and peer economy. It is ideally designed for researchers, students,
business professionals, and entrepreneurs seeking current research
on the impact that this industry has on various economic,
marketing, and societal aspects of different countries.
Recent innovations in the field of information technology and
communications are radically changing the way international
organizations conduct business. In this competitive environment,
having the necessary tools to streamline business transactions and
secure digital payments is crucial to business success. Electronic
Payment Systems for Competitive Advantage in E-Commerce provides
relevant theoretical frameworks and the latest empirical findings
on electronic payment systems in the digital marketplace. Focusing
on the importance of e-commerce in business development, including
the advantages and disadvantages of e-payments, this book is an
essential resource for business professionals who want to improve
their understanding of the strategic role of e-commerce in all
dimensions, as well as for both researchers and students.
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