Organisations that want to continue being successful in today's global competitive market, where customers are more empowered and brand loyalty is eroding, will have to move to Relationship Marketing (RM) with a strong focus on Customer Relationship Management (CRM). CRM enables organisations to provide excellent real-time customer service through the effective use of individual account information. This requires a more complex approach, since organisations need to investigate and satisfy customer needs, and have to build relationships with existing and potential customers. CRM of the future will have to secure state-of-the-art customer management services delivered to customers through the Cloud to establish a convenient, but professional, customer management service. Relationship Marketing and Customer Relationship Management (fourth edition) includes new South African case studies illustrating RM and CRM within South African organisations. The book also focuses on current RM and CRM themes, such as the changing face of the customer, how to deal with positive and negative relationships, poor service experiences and the recovery of customer relationships.

Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.

Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.

Dedicated text for trainee and newly-qualified Advanced Practitioners specialising in acute, emergency and critical care Aligned with the Nursing and Midwifery Council (NMC) and the Health and Care Professions Council (HCPC) regulatory body requirements, this formative text is the first of its kind, covering a variety of key topics for advanced practitioners working in acute, emergency and critical care. Written by experienced advanced practitioners and academics closely involved in the delivery of both the clinical and academic components of advanced practice training programmes, The Advanced Practitioner in Acute, Emergency and Critical Care presents: Complex decision making, covering legal and ethical frameworks (including patient safety), communication skills and breaking bad news, and end of life care Diagnosis and management of patients, covering radiology, principles of point of care ultrasound (PoCUS), laboratory tests and prescribing Resuscitation and first stage management of the critically unwell, advanced resuscitation skills, shock, intra- and inter-hospital transfers, and organ donation History taking, physical examination, and consultation models Learning support with accreditation considerations boxes, clinical investigations, examination scenarios, pharmacology boxes, pathological and psychological considerations, social and cultural considerations, case studies, self-assessment questions, and more Utilising a multi-professional and inclusive framework of advanced level practice, this is an essential resource for all trainee and newly-qualified advanced practitioners. The text also serves as an excellent classroom aid for lecturers teaching advanced practice courses.

The third edition of Psychiatric Rehabilitation, discusses interventions to help individuals with mental illness improve the quality of their life, achieve goals, and increase opportunities for community integration so they can lead full and productive lives. This person centered approach emphasizes strengths, skill development, and the attainment of valued social roles. The third edition has been fully updated with new coverage indicating how to address medical problems while treating for mental illness, wellness and recovery, evidence based practices, and directions for future research. Retaining the easy to read, engaging style, each chapter includes key terms with definitions, case studies, profiles of leaders in the field, special issues relating to treatment and ethics, and class exercises. Providing a comprehensive overview of this growing field, the book is suitable as an undergraduate or graduate textbook, as well as a reference for practitioners and academic researchers. Special Features: Provides new coverage on comorbid medical disorders, evidence based practices, wellness and recovery, and direction for future research Identifies controversial issues relating to treatment and ethics Supplies case study examples to illustrate chapter points Highlights key terms with definitions and key topics Offers focus questions and class exercises as a teaching tool

Leon Chesley's Hypertensive Disorders in Pregnancy was initially published in 1978. Four decades later, hypertension complications in pregnancy are still a major cause of fetal and maternal morbidity and death, especially in less developed nations. It is also a leading cause of preterm birth now known to be a risk factor in remote cardiovascular disease. Despite this, hypertensive disorders remain marginally studied and management is often controversial. Chesley's Hypertensive Disorders in Pregnancy, Fifth Edition continues its tradition as one of the beacons to guide the field of preeclampsia research, recognized for its uniqueness and utility. This revision focuses on prediction, prevention, and management for clinicians, and is an essential reference text for clinical and basic investigators alike. It provides a superb analysis of the multiple topics that relate to hypertension in pregnancy, especially of preeclampsia.

Tax Law and the Environment: A Multidisciplinary and Worldwide Perspective takes a multidisciplinary approach to explore the ways how tax policy can is used solve environmental problems throughout the world, using a multi-jurisdictional and multidisciplinary approach. Environmental taxation involves using taxes to impose a cost on environmentally harmful activities or tax subsidies to provide preferred tax treatment to more sustainable alternatives to those harmful activities. This book provides a detailed analysis of environmental taxation, with examples from around the world. As the extraction, processing and use of energy use resources is has been a major cause of environmental harm, this book explores the taxation and subsidization of both fossil fuels and renewable energy. Its analysis of the past, present, and future potential of environmental taxation will help policymakers move economies toward sustainability, as well as and informing students, academics, and citizens about tax solutions for pressing environmental issues.

"Divine Intervention II: A Guide To Twin Flames, Soul Mates, and Kindred Spirits" is a Non-fiction book which examines the concept of love as it relates to time and space. In a conversational manner which is easily understood, the terms Twin Flame, Soul Mate, and Kindred Spirit are discussed in great detail in a way which allows the Reader to apply these terms in his/her life. If you have ever been in love, you should read this book. If you are currently in a relationship, you should read this book. If you are looking for love, you should read this book. Divine Intervention II also offers prayers, meditations, affirmations, quotes, and exercises intended to help the Reader prioritize the things he/she wants and needs in a fulfulled, loving relationship.

"Introduction to Biological and Small Molecule Drug Research and Development "provides, for the first time, an introduction to the science behind successful pharmaceutical research and development programs. The book explains basic principles, then compares and contrasts approaches to both biopharmaceuticals (proteins) and small molecule drugs, presenting an overview of the business and management issues of these approaches. The latter part of the book provides carefully selected real-life case studies illustrating how the theory presented in the first part of the book is actually put into practice. Studies include Herceptin/T-DM1, erythropoietin (Epogen/Eprex/NeoRecormon), anti-HIV protease inhibitor Darunavir, and more.

"Introduction to Biological and Small Molecule Drug Research and Development" is intended for late-stage undergraduates or postgraduates studying chemistry (at the biology interface), biochemistry, medicine, pharmacy, medicine, or allied subjects. The book is also useful in a wide variety of science degree courses, in post-graduate taught material (Masters and PhD), and as basic background reading for scientists in the pharmaceutical industry.
For the first time, the fundamental scientific principles of biopharmaceuticals and small molecule chemotherapeutics are discussed side-by-side at a basic levelEdited by three senior scientists with over 100 years of experience in drug research who have compiled the best scientific comparison of small molecule and biopharmaceuticals approaches to new drugsIllustrated with key examples of important drugs that exemplify the basic principles of pharmaceutical drug research and development

The broad, interdisciplinary field of technology and innovation management contains emergent boundaries as well as developing frameworks and theories. Due to the dynamic nature of the field, familiarity with the scope of literature is important to practitioners, researchers, and scholars.""Principle Concepts of Technology and Innovation Management: Critical Research Models"" provides critical, scholarly analysis of over 100 peer-reviewed articles that have had the greatest impact on the multi-disciplinary field of technology and innovation management. The distinguished pool of international authors have identified and analyzed the field's most important works, creating a one-of-a-kind book for scholars and field practitioners.

Updated and revised, this thorough volume provides a selection of the newest methods, as well as some of the basic methods required for a mycobacterial research laboratory. Mycobacteria Protocols, Third Edition guides readers through fractionation and analysis of macromolecules, from nucleic acids to proteins, complex lipids, and metabolites. Detailed and comprehensive protocols are provided for protein and lipid/glycolipid analysis using well-established methods; these are now complemented by a metabolomics chapter in which the complement of metabolites can be profiled. Written in the highly successful Methods in Molecular Biology series format, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols and tips on troubleshooting and avoiding known pitfalls. Authoritative and up-to-date, Mycobacteria Protocols, Third Edition will be a resource both to those working in the field and to newcomers.

Kurt Hensel (1861-1941) discovered the p-adic numbers around the turn of the century. These exotic numbers (or so they appeared at first) are now well-established in the mathematical world and used more and more by physicists as well. This book offers a self-contained presentation of basic p-adic analysis. The author is especially interested in the analytical topics in this field. Some of the features which are not treated in other introductory p-adic analysis texts are topological models of p-adic spaces inside Euclidean space, a construction of spherically complete fields, a p-adic mean value theorem and some consequences, a special case of Hazewinkel's functional equation lemma, a remainder formula for the Mahler expansion, and most importantly a treatment of analytic elements.

This resource for leaders of professional learning communities examines the knowledge, skills, and dispositions needed to work effectively with teachers, parents, administrators, students, and their school community members at large. Schools as Professional Learning Communities, Second Edition, a one-stop sourcebook for building a learning community, presents research-based activities and strategies that offer ongoing support for teachers. All activities are appropriate for use with study groups or school leadership teams as they seek to build their learning communities. Leaders will be able to offer teachers meaningful opportunities to meet, discuss, and work together to build and strengthen their understandings about teaching and learning and improve learning experiences for all students. In this new edition, the authors have added: - A Making it Work! activities section within each chapter to help teachers reexamine their educational beliefs and assumptions that guide their behaviour - The School Improvement Framework for Learning Community Schools - a discussion of new strategies for classroom observation - New information on e-portfolios, coaching, the importance of emotional intelligence, and the impact of No Child Left Behind

Since Robert's Rules of Order first was published, it's been the means to orderly, smooth, and fairly conducted meetings.

This book examines the history of the German-Korean relationship from the late nineteenth to the twenty-first century, focusing on the nations' varied encounters with each other during the last years of the Yi dynasty, the Japanese occupation of Korea, the Cold War, and the post-Cold War era. With essays from a range of internationally respected scholars, this collection moves between history, diplomacy, politics, education, migration, literature, cinema, and architecture to uncover historical and cultural intersections between Germany and Korea. Each nation has navigated the challenges of modernity in different ways, and yet traditional East-West dichotomies belie the deeper affinities between them. This book points to those affinities, focusing in particular on the past and present internal divisions that perhaps make Germany and Korea as similar as Germany and Japan.

As a pair of Christians, Angelic Communicators, Reiki Teachers, and Authors living in a post-modern world seemingly beseiged by problems of all shapes and sizes, Sandye Roberts and Arthur L. Jones, III can fully appreciate the need for enlightment by many who are currently hoping for the best while preparing for the worse. Their Non-fiction book, DIVINE INTERVENTION: A Guide To Reiki Angels and Archangels, offers its readers 43 specific Members of the Angelic Realm to call upon for assistance in real-life situations. Further, they show the Readers the steps to invoke these Angels in several different ways: including prayer, meditation, affirmation, meditation, and Reiki. Using these methods will help people bring inner peace into their lives and deepen their own personal connection to GOD and their own families - regardless of their Faith and/or Religious Afflilation. Human beings can ascend to much higher levels of consciousness and faciliate Divine Intervention rather than simply hoping for it or waiting for it to occur randomly. Simply put, this book explains ways to achieve both for the greatest good of all who seek to do so.

Contrary to the image of Korea as a largely self-contained country until its economy became global during the 1990s, this book shows that transnationalism has firmly been part of modern Korea’s national experience throughout its existence. The volume portrays Korea’s frequent transnational entanglements with other nations in East Asia and the West from the start of its annexation into the Empire of Japan in 1910 to the present day. It explores how modern Korea negotiated its complicated colonial relations with imperial Japan and its political and economic relations with the West in meeting the challenges of the globalized world. Early chapters cover the origins of Korea’s democratic republicanism among Korean immigrants in the United States, the Royal-Dutch oil industry in Korea, and prisons in the Japanese empire. From the latter half of the twentieth century to the present, the book probes Cold War politics between Korea and Europe, transnational Korean communities in China, Japan, the Russian Far East, and the West, and ethnic Korean returnees from the Russian Far East. With contributions from leading international scholars, this collection’s attention to modern Korean history, economy, gender studies, and migration is ideal for upper-level undergraduates and postgraduates.

Tax Law and the Environment: A Multidisciplinary and Worldwide Perspective takes a multidisciplinary approach to explore the ways how tax policy can is used solve environmental problems throughout the world, using a multi-jurisdictional and multidisciplinary approach. Environmental taxation involves using taxes to impose a cost on environmentally harmful activities or tax subsidies to provide preferred tax treatment to more sustainable alternatives to those harmful activities. This book provides a detailed analysis of environmental taxation, with examples from around the world. As the extraction, processing and use of energy use resources is has been a major cause of environmental harm, this book explores the taxation and subsidization of both fossil fuels and renewable energy. Its analysis of the past, present, and future potential of environmental taxation will help policymakers move economies toward sustainability, as well as and informing students, academics, and citizens about tax solutions for pressing environmental issues.