0
Your cart

Your cart is empty

Browse All Departments
  • All Departments
Price
  • R1,000 - R2,500 (1)
  • R2,500 - R5,000 (1)
  • -
Status
Brand

Showing 1 - 2 of 2 matches in All Departments

Integrative Framing Analysis - Framing Health through Words and Visuals (Hardcover): Viorela Dan Integrative Framing Analysis - Framing Health through Words and Visuals (Hardcover)
Viorela Dan
R4,462 Discovery Miles 44 620 Ships in 12 - 19 working days

Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them-an integrative framing analysis. This approach is then demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together. The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license.

Integrative Framing Analysis - Framing Health through Words and Visuals (Paperback): Viorela Dan Integrative Framing Analysis - Framing Health through Words and Visuals (Paperback)
Viorela Dan
R1,398 Discovery Miles 13 980 Ships in 12 - 19 working days

Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them-an integrative framing analysis. This approach is then demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together.

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Fighting For The Dream
R.W. Johnson Paperback  (3)
R314 Discovery Miles 3 140
Bacterial Organelles and Organelle-like…
Dieter Jendrossek Hardcover R4,621 Discovery Miles 46 210
Focus On Operational Management - A…
Andreas de Beer, Dirk Rossouw Paperback R451 Discovery Miles 4 510
Indesign CC Creative Classroom
Bone Peter Hardcover R1,051 Discovery Miles 10 510
Greek Mythology - Poetics, Pragmatics…
Claude Calame Hardcover R2,712 Discovery Miles 27 120
Blood Sport - Formula One Drivers of the…
Mary Schnall Heglar Hardcover R869 R796 Discovery Miles 7 960
Newport Baseball History - America's…
Rick Harris Paperback R539 R499 Discovery Miles 4 990
Protein-Carbohydrate Interactions…
D. Wade Abbott, Alicia Lammerts van Bueren Hardcover R5,137 Discovery Miles 51 370
Donkerbloed
Elrien Scheepers Paperback R240 R225 Discovery Miles 2 250
Intermediate Filament Associated…
Katherine L. Wilson, Arnoud Sonnenberg Hardcover R5,768 R4,835 Discovery Miles 48 350

 

Partners