This CRM masterclass gives you a proven approach to modern customer relationship management Key Features Proven techniques to architect CRM systems that perform well, that are built on time and on budget, and that deliver value for many years Combines technical knowledge and business experience to provide a powerful guide to CRM implementation Covers modern CRM opportunities and challenges including machine learning, cloud hosting, and GDPR compliance Book DescriptionCRM systems have delivered huge value to organizations. This book shares proven and cutting-edge techniques to increase the power of CRM even further. In The Art of CRM, Max Fatouretchi shares his decades of experience building successful CRM systems that make a real difference to business performance. Through clear processes, actionable advice, and informative case studies, The Art of CRM teaches you to design successful CRM systems for your clients. Fatouretchi, founder of Academy4CRM institute, draws on his experience over 20 years and 200 CRM implementations worldwide. Bringing CRM bang up to date, The Art of CRM shows how to add AI and machine learning, ensure compliance with GDPR, and choose between on-premise, cloud, and hybrid hosting solutions. If you're looking for an expert guide to real-world CRM implementations, this book is for you. What you will learn Deliver CRM systems that are on time, on budget, and bring lasting value to organizations Build CRM that excels at operations, analytics, and collaboration Gather requirements effectively: identify key pain points, objectives, and functional requirements Develop customer insight through 360-degree client view and client profiling Turn customer requirements into a CRM design spec Architect your CRM platform Bring machine learning and artificial intelligence into your CRM system Ensure compliance with GDPR and other critical regulations Choose between on-premise, cloud, and hybrid hosting solutions Who this book is forCRM practitioners who want to update their work with new, proven techniques and approaches

Enter the fast-paced world of SAP HANA 2.0 with this introductory guide. Begin with an exploration of the technological backbone of SAP HANA as a database and platform. Then, step into key SAP HANA user roles and discover core capabilities for administration, application development, advanced analytics, security, data integration, and more. No matter how SAP HANA 2.0 fits into your business, this book is your starting point. In this book, you'll learn about: a. Technology Discover what makes an in-memory database platform. Learn about SAP HANA's journey from version 1.0 to 2.0, take a tour of your technology options, and walk through deployment scenarios and implementation requirements. b. Tools Unpack your SAP HANA toolkit. See essential tools in action, from SAP HANA cockpit and SAP HANA studio, to the SAP HANA Predictive Analytics Library and SAP HANA smart data integration. c. Key Roles Understand how to use SAP HANA as a developer, administrator, data scientist, data center architect, and more. Explore key tasks like backend programming with SQLScript, security setup with roles and authorizations, data integration with the SAP HANA Data Management Suite, and more.

Explore the essentials of blockchain technology with JavaScript to develop highly secure bitcoin-like applications Key Features Develop bitcoin and blockchain-based cryptocurrencies using JavaScript Create secure and high-performant blockchain networks Build custom APIs and decentralized networks to host blockchain applications Book DescriptionLearn Blockchain Programming with JavaScript begins by giving you a clear understanding of what blockchain technology is. You'll then set up an environment to build your very own blockchain and you'll add various functionalities to it. By adding functionalities to your blockchain such as the ability to mine new blocks, create transactions, and secure your blockchain through a proof-of-work you'll gain an in-depth understanding of how blockchain technology functions. As you make your way through the chapters, you'll learn how to build an API server to interact with your blockchain and how to host your blockchain on a decentralized network. You'll also build a consensus algorithm and use it to verify data and keep the entire blockchain network synchronized. In the concluding chapters, you'll finish building your blockchain prototype and gain a thorough understanding of why blockchain technology is so secure and valuable. By the end of this book, you'll understand how decentralized blockchain networks function and why decentralization is such an important feature for securing a blockchain. What you will learn Gain an in-depth understanding of blockchain and the environment setup Create your very own decentralized blockchain network from scratch Build and test the various endpoints necessary to create a decentralized network Learn about proof-of-work and the hashing algorithm used to secure data Mine new blocks, create new transactions, and store the transactions in blocks Explore the consensus algorithm and use it to synchronize the blockchain network Who this book is forLearn Blockchain Programming with JavaScript is for JavaScript developers who wish to learn about blockchain programming or build their own blockchain using JavaScript frameworks.

Create dynamic dashboards to bring interactive data visualization to your enterprise using Qlik Sense Key Features Implement various Qlik Sense features to create interactive dashboards Analyze data easily and make business decisions faster using Qlik Sense Perform self-service data analytics and geospatial analytics using an example-based approach Book DescriptionQlik Sense allows you to explore simple-to-complex data to reveal hidden insights and data relationships to make business-driven decisions. Hands-On Business Intelligence with Qlik Sense begins by helping you get to grips with underlying Qlik concepts and gives you an overview of all Qlik Sense's features. You will learn advanced modeling techniques and learn how to analyze the data loaded using a variety of visualization objects. You'll also be trained on how to share apps through Qlik Sense Enterprise and Qlik Sense Cloud and how to perform aggregation with AGGR. As you progress through the chapters, you'll explore the stories feature to create data-driven presentations and update an existing story. This book will guide you through the GeoAnalytics feature with the geo-mapping object and GeoAnalytics connector. Furthermore, you'll learn about the self-service analytics features and perform data forecasting using advanced analytics. Lastly, you'll deploy Qlik Sense apps for mobile and tablet. By the end of this book, you will be well-equipped to run successful business intelligence applications using Qlik Sense's functionality, data modeling techniques, and visualization best practices. What you will learn Discover how to load, reshape, and model data for analysis Apply data visualization practices to create stunning dashboards Make use of Python and R for advanced analytics Perform geo-analysis to create visualizations using native objects Learn how to work with AGGR and data stories Who this book is forIf you're a data analyst, BI developer, or interested in business intelligence and want to gain practical experience of working on Qlik Sense, this book is for you. You'll also find it useful if you want to explore Qlik Sense's next-generation applications for self-service business intelligence. No prior experience of working with Qlik Sense is required.

Publisher's note: A new sixth edition, updated with enhanced Jira 8.21 and Data Center features has now been published. Key Features Work on agile projects in Jira from both the administrator and end user's perspective Explore the improved Scrum and Kanban board and backlog Work through exercises at the end of each chapter to reinforce your skills Book DescriptionAtlassian Jira enables effective bug tracking for your software and mobile applications and provides tools to track and manage tasks for your projects. Jira Essentials is a comprehensive guide, now updated to Jira 8 to include enhanced features such as updates to Scrum and Kanban UI, additional search capabilities, and changes to Jira Service Desk. The book starts by explaining how to plan and set up a new Jira 8 instance from scratch before getting you acquainted with key features such as emails, workflows, business processes, and much more. You'll then understand Jira's data hierarchy and how to design and work with projects. Since Jira is used for issue management, this book delves into the different issues that can arise in your projects. You'll explore fields, including custom fields, and learn to use them for more effective data collection. You'll create new screens from scratch and customize them to suit your requirements. The book also covers workflows and business processes, and guides you in setting up incoming and outgoing mail servers. Toward the end, you'll study Jira's security model and Jira Service Desk, which allows you to run Jira as a support portal. By the end of this Jira book, you will be able to implement Jira 8 in your projects with ease. What you will learn Understand Jira's data hierarchy and how to design and work with projects in Jira Use Jira for agile software projects, business process management, customer service support, and more Understand issues and work with them Design both system and custom fields to behave differently under different contexts Create and design your own screens and apply them to different project and issue types Gain an understanding of the workflow and its various components Set up both incoming and outgoing mail servers to work with e-mails Who this book is forThis book will be especially useful for project managers but it's also intended for other Jira users, including developers, and any other industry besides software development, who would like to leverage Jira's powerful task management and workflow features to better manage their business processes.

Search, analyze, and manage data effectively with Elasticsearch 7 Key Features Extend Elasticsearch functionalities and learn how to deploy on Elastic Cloud Deploy and manage simple Elasticsearch nodes as well as complex cluster topologies Explore the capabilities of Elasticsearch 7 with easy-to-follow recipes Book DescriptionElasticsearch is a Lucene-based distributed search server that allows users to index and search unstructured content with petabytes of data. With this book, you'll be guided through comprehensive recipes on what's new in Elasticsearch 7, and see how to create and run complex queries and analytics. Packed with recipes on performing index mapping, aggregation, and scripting using Elasticsearch, this fourth edition of Elasticsearch Cookbook will get you acquainted with numerous solutions and quick techniques for performing both every day and uncommon tasks such as deploying Elasticsearch nodes, integrating other tools to Elasticsearch, and creating different visualizations. You will install Kibana to monitor a cluster and also extend it using a variety of plugins. Finally, you will integrate your Java, Scala, Python, and big data applications such as Apache Spark and Pig with Elasticsearch, and create efficient data applications powered by enhanced functionalities and custom plugins. By the end of this book, you will have gained in-depth knowledge of implementing Elasticsearch architecture, and you'll be able to manage, search, and store data efficiently and effectively using Elasticsearch. What you will learn Create an efficient architecture with Elasticsearch Optimize search results by executing analytics aggregations Build complex queries by managing indices and documents Monitor the performance of your cluster and nodes Design advanced mapping to take full control of index steps Integrate Elasticsearch in Java, Scala, Python, and big data applications Install Kibana to monitor clusters and extend it for plugins Who this book is forIf you're a software engineer, big data infrastructure engineer, or Elasticsearch developer, you'll find this book useful. This Elasticsearch book will also help data professionals working in the e-commerce and FMCG industry who use Elastic for metrics evaluation and search analytics to get deeper insights for better business decisions. Prior experience with Elasticsearch will help you get the most out of this book.

Create innovative informatics solutions with TIBCO Spotfire Key Features Get to grips with a variety of TIBCO Spotfire features to create professional applications Use different data and visualization techniques to build interactive analyses. Simplify BI processes and understand data analysis and visualization Book DescriptionThe need for agile business intelligence (BI) is growing daily, and TIBCO Spotfire (R) combines self-service features with essential enterprise governance and scaling capabilities to provide best-practice analytics solutions. Spotfire is easy and intuitive to use and is a rewarding environment for all BI users and analytics developers. Starting with data and visualization concepts, this book takes you on a journey through increasingly advanced topics to help you work toward becoming a professional analytics solution provider. Examples of analyzing real-world data are used to illustrate how to work with Spotfire. Once you've covered the AI-driven recommendations engine, you'll move on to understanding Spotfire's rich suite of visualizations and when, why and how you should use each of them. In later chapters, you'll work with location analytics, advanced analytics using TIBCO Enterprise Runtime for R (R), how to decide whether to use in-database or in-memory analytics, and how to work with streaming (live) data in Spotfire. You'll also explore key product integrations that significantly enhance Spotfire's capabilities.This book will enable you to exploit the advantages of the Spotfire serve topology and learn how to make practical use of scheduling and routing rules. By the end of this book, you will have learned how to build and use powerful analytics dashboards and applications, perform spatial analytics, and be able to administer your Spotfire environment efficiently What you will learn Work with Spotfire on its web, Cloud, PC, Mac and mobile clients Deploy Spotfire's suite of visualization types effectively and intelligently Build user-friendly analytics frameworks and analytics applications Explore Spotfire's predictive analytics capabilities Use Spotfire's location analytics capabilities to create interactive spatial analyses Write IronPython scripts with the Spotfire API Learn the different ways Spotfire can be deployed and administered Who this book is forIf you are a business intelligence or data professional, this book will give you a solid grounding in the use of TIBCO Spotfire. This book requires no prior knowledge of Spotfire or any basic data and visualization concepts.

Work with the powerful subscription software, Office 365 to increase your organization's efficiency by managing file sharing, email exchange and much more. Key Features Become well versed with Office 365 and leverage its capabilities for your business Speed up your workflow and effectively collaborate using Office Web Apps Learn to set audio and web conferences and seamlessly access your workspace Book DescriptionMicrosoft Office 365 combines the popular Office suite with next-generation cloud computing capabilities. With this user guide, you'll be able to implement its software features for effective business communication and collaboration. This book begins by providing you with a quick introduction to the user interface (UI) and the most commonly used features of Office 365. After covering the core aspects of this suite, you'll learn how to perform various email functions via Exchange. Next, you will learn how to communicate using Skype for Business and Microsoft Teams. To boost your productivity, this book will help you learn everything from using instant messaging to conducting audio and web conferences, and even accessing business information from any location. In the final chapters, you will learn to work in a systematic style using file management and collaboration with OneDrive for Business using SharePoint. By the end of this book, you'll be equipped with the knowledge you need to take full advantage of Office 365 and level up your organization's productivity. What you will learn Understand the UI of Office 365 Perform a variety of email functions through Exchange Communicate using Skype for Business and Microsoft Teams Explore file management using OneDrive for Business Collaborate using SharePoint Understand how to leverage Office 365 in your daily tasks Who this book is forIf you are an IT professional who wants to upgrade your traditional Office suite, this book is for you. Users looking to learn, configure, manage, and maintain an Office 365 environment in their organization will also find this book useful. Some understanding of Microsoft Office Suite and cloud computing basics will be beneficial.

An effective guide to designing, building, and deploying enterprise Java microservices with Eclipse MicroProfile Key Features Create cloud-native microservices with ease using this detailed guide Avoid vendor lock-in when implementing microservices using Eclipse MicroProfile Discover why MicroProfile is a great specification for building microservices in multi-cloud environments Book DescriptionEclipse MicroProfile has gained momentum in the industry as a multi-vendor, interoperable, community-driven specification. It is a major disruptor that allows organizations with large investments in enterprise Java to move to microservices without spending a lot on retraining their workforce. This book is based on MicroProfile 2.2, however, it will guide you in running your applications in MicroProfile 3.0. You'll start by understanding why microservices are important in the digital economy and how MicroProfile addresses the need for enterprise Java microservices. You'll learn about the subprojects that make up a MicroProfile, its value proposition to organizations and developers, and its processes and governance. As you advance, the book takes you through the capabilities and code examples of MicroProfile's subprojects - Config, Fault Tolerance, Health Check, JWT Propagation, Metrics, and OpenTracing. Finally, you'll be guided in developing a conference application using Eclipse MicroProfile, and explore possible scenarios of what's next in MicroProfile with Jakarta EE. By the end of this book, you'll have gained a clear understanding of Eclipse MicroProfile and its role in enterprise Java microservices. What you will learn Understand why microservices are important in the digital economy Analyze how MicroProfile addresses the need for enterprise Java microservices Test and secure your applications with Eclipse MicroProfile Get to grips with various MicroProfile capabilities such as OpenAPI and Typesafe REST Client Explore reactive programming with MicroProfile Stream and Messaging candidate APIs Discover and implement coding best practices using MicroProfile Who this book is forIf you're a Java developer who wants to create enterprise microservices, this book is for you. Familiarity with Java EE and the concept of microservices will help you get the most out of this book.

Over 60 recipes to achieve a robust and advanced backup and recovery solution leveraging SCDPM Key Features Adapt to the modern data center design challenges and improve storage efficiency Effective recipes to help you create your own robust architectural designs Solve data protection and recovery problems in your organization Book DescriptionSystem Center Data Protection Manager (SCDPM) is a robust enterprise backup and recovery system that contributes to your BCDR strategy by facilitating the backup and recovery of enterprise data. With an increase in data recovery and protection problems faced in organizations, it has become important to keep data safe and recoverable. This book contains recipes that will help you upgrade to SCDPM and it covers the advanced features and functionality of SCDPM. This book starts by helping you install SCDPM and then moves on to post-installation and management tasks. You will come across a lot of useful recipes that will help you recover your VMware and Hyper-V VMs. It will also walk you through tips for monitoring SCDPM in different scenarios. Next, the book will also offer insights into protecting windows workloads followed by best practices on SCDPM. You will also learn to back up your Azure Stack Infrastructure using Azure Backup. You will also learn about recovering data from backup and implementing disaster recovery. Finally, the book will show you how to configure the protection groups to enable online protection and troubleshoot Microsoft Azure Backup Agent. What you will learn Install and prepare SQL Server for the SCDPM database Reduce backup storage with SCDPM and data deduplication Learn about the prerequisites for supported Hyper-V Server protection Integrate SCDPM with other System Center products to build optimal services Protect and restore the SCDPM database Protect your data center by integrating SCDPM with Azure Backup Manually create online recovery points and recover production data from Azure Protect and learn about the requirements to recover Azure Stack with SCDPM Who this book is forIf you are an SCDPM administrator, this book will help you verify your knowledge and provide you with everything you need to know about the new release of System Center Data Protection Manager.