There are typically two responses to the complex environmental
problems of our time: 1) doom and gloom and 2) optimism. There is a
lot of doom and gloom in the environmental literature. This
literature warns that the future portends danger for humans and
their life support systems. But when one tries to be optimistic
about the present or the future, one is criticized as being
unrealistic. The optimist is thereby considered naive. Similarly,
when groups of scientists are showing signs of success in
presentations, seminars, and the literature, they are often accused
of delusional optimism or even a 'conspiracy of optimism.' In the
face of such criticism, the optimists are challenged to be
realistic, the belief being that if one is realistic then one will
see that the present and the future really are, in fact, full of
doom and gloom. Therefore, we have an apparent choice between
realistic doom and gloom and unrealistic optimism. I call this
choice "the hopeless dilemma." This case study on wild Pacific
salmon uses quantitative and qualitative methods in a complementary
way to investigate the underlying frames of this apparent
dichotomy. Radical reframing is then explored as a means to
transcend the hopeless dilemma and find realistic hope.
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