Mobile Opportunities and Applications for E-Service Innovations (Hardcover, New)

Mobile technology continues to shape our society, delivering information and knowledge right to our finger tips. It is only fitting that these advancements and opportunities are applied to the area of electronic services. Mobile Opportunities and Applications for E-Service Innovations brings together different perspectives on the understanding of e-service and mobile communication, as well as their effects on the fields of marketing, management, and information systems. The growth of e-services as it relates to business -to-business, business-to-consumer, consumer-to-consumer, are essential to the interests of professionals, academics, and researchers, as well as industry consultants.

General

Imprint:	Idea Group,U.S.
Country of origin:	United States
Release date:	December 2012
First published:	October 2012
Authors:	Ada Scupola
Dimensions:	280 x 216 x 23mm (L x W x T)
Format:	Hardcover
Pages:	352
Edition:	New
ISBN-13:	978-1-4666-2654-6
Categories:	Books > Professional & Technical > Electronics & communications engineering > Communications engineering / telecommunications > Telephone technology > Mobile phones
LSN:	1-4666-2654-2
Barcode:	9781466626546

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