Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
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Sustainable Entrepreneurship (Paperback)
Loot Price: R478
Discovery Miles 4 780
You Save: R102
(18%)
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Sustainable Entrepreneurship (Paperback)
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List price R580
Loot Price R478
Discovery Miles 4 780
You Save R102 (18%)
Expected to ship within 10 - 15 working days
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Sustainability has become a multidimensional concept that extends
beyond environmental protection to economic development and social
equity-in other words, entrepreneurship guided and measured by the
three pillars of the "triple bottom line." Sustainable
entrepreneurship is the continuing commitment by businesses to
behave ethically and contribute to economic development while
improving the quality of life of the workforce, their families, the
local and global community as well as future generations. This
definition recognizes that several different stakeholder groups,
not just shareholders, must be taken into account when managerial
decisions are made and operational activities in furtherance of the
organizational purposes are carried out. This book traces the
foundations for sustainable entrepreneurship, beginning with
sustainability, ecopreneurship, and social entrepreneurship and
then continuing with a comprehensive review of the basic principles
of sustainable entrepreneurship and how entrepreneurs can integrate
sustainability into their business models. This book will be an
invaluable resource for entrepreneurs who have chosen to focus
their efforts on building a new concept based on the principles of
sustainability from the outset. In addition, the book can be used
by academics teaching sustainable entrepreneurship, a topic of
surging interest to students, and by attorneys and professionals
working with sustainable businesses.
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