Inside the Local Campaign - Constituency Elections in Canada (Paperback)

Inside the Local Campaign reveals what goes on in constituency campaigns during a Canadian election. It brings to light the key roles of candidates and their supporters on the ground in an election, and demonstrates that local electioneering matters. For decades, the media has focused primarily on the national campaign and party leaders, and the practice of canvassing for votes by candidates and their supporters has been seen as more tradition than science. But things have evolved in the age of digital media. Local-level campaigning is more fashionable - and critical for gathering data that can be used post-election. Inside the Local Campaign provides an up-to-date look at local-level campaigning during a Canadian federal election. Using the 2021 federal campaign as an anchor, an impressive collection of authors and practitioners discusses local-level campaigning in electoral districts across the country, highlights local trends and on-the-ground roles, and discloses hidden details about how local campaigns are run.

General

Imprint:	University of British Columbia Press
Country of origin:	Canada
Series:	Communication, Strategy, and Politics
Release date:	September 2022
First published:	2022
Editors:	Alex Marland • Thierry Giasson
Dimensions:	229 x 152mm (L x W)
Format:	Paperback - Trade
Pages:	456
ISBN-13:	978-0-7748-6819-8
Categories:	Books > Social sciences > Politics & government > Political structure & processes > Elections & referenda Books > Social sciences > Politics & government > Political parties > General Promotions
LSN:	0-7748-6819-8
Barcode:	9780774868198

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