Many researches hypothesize that user psychological and social
factors such as attitude, norms, and intention underpin users'
factors involved in innovation adoption. This study argues that
users' readiness factors correlate with the success in innovation
diffusion process, which is related to User's Information-Based
Readiness. Although, there are many factors that can influence the
acceptance of an innovation but when users' information on that
innovation is too low, researcher argues that innovation acceptance
either will be low or will not be accepted. Also, researcher argues
that an innovation may accepted or rejected because of a positive
or negative values communicated to the potential user on a single
aspect of the innovation. This single aspect could be the
innovation characteristics itself or in some cases, a combination
of costs and benefits, experience and exposure, knowledge and
awareness of innovation may determine the relative acceptance or
rejection of an innovation. This study establish a foundation and
call for a holistic and philosophical approach to promote user
readiness across IS researchers and refocus their efforts to
research IS adoption process.
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