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Prices - Issues in Theory, Practice, and Public Policy (Hardcover)
Loot Price: R2,435
Discovery Miles 24 350
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Prices - Issues in Theory, Practice, and Public Policy (Hardcover)
Series: Anniversary Collection
Expected to ship within 10 - 15 working days
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The sixteen essays in this collection are organized around five
themes. The first group is concerned with the pricing implications
of recent developments in the theory of the firm. The subject of
the second group is wage-price guidelines, in theory and practice.
The third set deals with pricing in regulated industries, with
special attention to marginal cost pricing. Marketing models and
empirical studies of pricing behavior are considered in the fourth
set of essays. And the final group, closely related to this, deals
with the rationality properties of business pricing decisions and
the implications of pricing practices for antitrust enforcement. If
a common view on pricing emerges from these provocative and timely
papers; it is that an eclectic approach to pricing theories,
policies, and practices appears at this stage to be appropriate,
since neither neoclassical theory nor recent amendments,
extensions, or alternatives to it appear individually rich enough
to embrace the full range of variety that pricing behavior affords.
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