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The Influence of Advertising's Affective Qualities on Consumer Response (Hardcover) Loot Price: R790
Discovery Miles 7 900
The Influence of Advertising's Affective Qualities on Consumer Response (Hardcover): Alvin J. Silk, Terry G. Vavra

The Influence of Advertising's Affective Qualities on Consumer Response (Hardcover)

Alvin J. Silk, Terry G. Vavra

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Loot Price R790 Discovery Miles 7 900 | Repayment Terms: R74 pm x 12*

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General

Imprint: Legare Street Press
Release date: October 2022
Authors: Alvin J. Silk • Terry G. Vavra
Dimensions: 234 x 156 x 8mm (L x W x T)
Format: Hardcover - Sewn / Cloth over boards
Pages: 100
ISBN-13: 978-1-01-859549-8
Categories: Books
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LSN: 1-01-859549-X
Barcode: 9781018595498

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