Time magazine named Bono and Bill and Melinda Gates their "Persons
of the Year." The United Nations tapped Angelina Jolie as a
goodwill ambassador. Bob Geldof organized the Live8 concert to push
the G8 leaders' summit on AIDS and debt relief. What has come to be
called "celebrity diplomacy" attracts wide media attention,
significant money, and top official access around the world. But is
this phenomenon just the latest fad? Are celebrities dabbling in an
arena that is out of their depth, or are they bringing justified
notice to important problems that might otherwise languish on the
crowded international diplomatic scene? This book is the first to
examine celebrity diplomacy as a serious global project with
important implications, both positive and negative. Intended for
readers who might not normally read about celebrities, it will also
attract audiences often turned off by international affairs.
Celebrities bring optimism and "buzz" to issues that seem deep and
gloomy. Even if their lofty goals remain elusive, when celebrities
speak, other actors in the global system listen.
General
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