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Postmodern Political Communication - The Fringe Challenges the Center (Hardcover, New)
Loot Price: R2,754
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Postmodern Political Communication - The Fringe Challenges the Center (Hardcover, New)
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Analyses of political dialogue have traditionally concentrated on
structures of government or social movements, drawing clear
boundaries between the individual and the state. In its examination
of the marginal fringe groups struggling to secure power,
Postmodern Political Communication broadens our conception of
political behavior and places new emphasis on the generation and
invention of politics. This volume's contributors examine the
discourse of deviant, oppressed, and powerless groups from the
point of view of empowerment; that is, how do such outsider groups
engage the center and how are they able to use mass media to gain
political power? The authors study the discourse of those who seem
most alienated from the formal political process: religious cults,
youth gangs, submerged culture groups, and illegal aliens. Their
analyses concentrate on the ways in which postmodern discourse
legitimizes distribution of power in the social order, and disclose
the ideological and political messages that underlie ordinary
nonpolitical expression. With its explorations of communicative
theory and implications for praxis, this work will appeal to a
large audience of scholars and practitioners in political science
and communications.
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