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The Coffee Paradox - Global Markets, Commodity Trade and the Elusive Promise of Development (Hardcover)
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The Coffee Paradox - Global Markets, Commodity Trade and the Elusive Promise of Development (Hardcover)
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Can developing countries trade their way out of poverty?
International trade has grown dramatically in the last two decades
in the global economy, and trade is an important source of revenue
in developing countries. Yet, many low-income countries have been
producing and exporting tropical commodities for a long time. They
are still poor. This book is a major analytical contribution to
understanding commodity production and trade, as well as putting
forward policy-relevant suggestions for 'solving' the commodity
problem. Through the study of the global value chain for coffee,
the authors recast the 'development problem' for countries relying
on commodity exports in entirely new ways. They do so by analysing
the so-called coffee paradox - the coexistence of a 'coffee boom'
in consuming countries and of a 'coffee crisis' in producing
countries. New consumption patterns have emerged with the growing
importance of specialty, fair trade and other 'sustainable'
coffees. In consuming countries, coffee has become a fashionable
drink and coffee bar chains have expanded rapidly. At the same
time, international coffee prices have fallen dramatically and
producers receive the lowest prices in decades. This book shows
that the coffee paradox exists because what farmers sell and what
consumers buy are becoming increasingly 'different' coffees. It is
not material quality that contemporary coffee consumers pay for,
but mostly symbolic quality and in-person services. As long as
coffee farmers and their organizations do not control at least
parts of this 'immaterial' production, they will keep receiving low
prices. The Coffee Paradox seeks ways out from this situation by
addressing some key questions: What kinds of quality attributes are
combined in a coffee cup or coffee package? Who is producing these
attributes? How can part of these attributes be produced by
developing country farmers? To what extent are specialty and
sustainable coffees achieving these objectives?
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