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Books > Business & Economics > Business & management > Management & management techniques
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Key Concepts in Event Management (Hardcover, New)
Loot Price: R3,283
Discovery Miles 32 830
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Key Concepts in Event Management (Hardcover, New)
Series: Sage Key Concepts Series
Expected to ship within 12 - 17 working days
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"I found this text to be exactly what we were looking for to give
our students a good understanding of the contemporary issues that
affect the Events industry. I have recommended this as essential
reading. It is well written and the format makes it an easy read
raising key issues and challenging theory." - Tanya Bellingham,
School of Tourism & Hospitality, University of Plymouth "An
essential events managment reference handbook which addresses a
number of key issues within the industry. A very interesting read!"
- Thomas Fletcher, Liverpool John Moores University In recent years
we have seen an enormous growth of festivals and event activity and
the literature within the field is consequently huge. In order to
make sense of this rapid and dynamic development, students are
dependent on a book that can lead them through the myriad of
theoretical frameworks offered. This book naturally situates itself
in the middle of this need, offering a comprehensive and
illuminating account of the festival and event field. Written with
academic rigour yet accessible at the same time, Quinn proves
herself to be an outstanding communicator and stimulator of
knowledge. International in content and timely in its up to date
coverage of key topics, this will be an invaluable reference source
for students from of Event Management, Hospitality Management,
Tourism Management, and Sport and Leisure Management.
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