Attacks can backfire on attackers-sometimes spectacularly. In March
1991, an observer videotaped several Los Angeles police beating
Rodney King with their batons. Shown on television, the beating
caused enormous damage to the reputation of the police and led to
the chief's resignation. This incident and others, such as the 2003
invasion of Iraq and the 1965 surveillance of Ralph Nader, prove
that all sorts of attacks can backfire, from torture and massacres
to job dismissals and reprisals against whistle-blowers. Through
numerous detailed case studies, Justice Ignited presents the first
comprehensive treatment of the dynamics of backfire, as it reveals
the most promising tactics for causing the backfire of unfair
attacks. Understanding backfire-both promoting and inhibiting it-is
vitally important for activists and everyone else who wants to be
effective in the face of injustice.
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