Sales based on trust are uniquely powerful. Learn from Charles
Green, co-author of the bestseller The Trusted Advisor how to
deserve and, therefore, earn a buyer's trust. Buyers prefer to buy
from people they trust. However, salespeople are often mistrusted.
Trust-Based Selling shows how trust between buyer and seller is
created and explains how both sides benefit from it. Heavy with
practical examples and suggestions, the book reveals why trust goes
hand-in-hand with profit; how trust differentiates you from other
sellers; and how to create trust in negotiations, closings, and
when answering the six toughest sales questions. Trust-Based
Selling is a must for anyone in sales, is especially invaluable for
sellers of complex, intangible services.
General
Imprint: |
McGraw-Hill Education
|
Country of origin: |
United States |
Release date: |
July 2023 |
Authors: |
Charles Green
|
Dimensions: |
229 x 152 x 15mm (L x W x T) |
Pages: |
288 |
ISBN-13: |
978-1-265-85462-1 |
Categories: |
Books
|
LSN: |
1-265-85462-9 |
Barcode: |
9781265854621 |
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