Ever wondered how perfumes are developed? Or why different scents
appeal to different people? The Chemistry of Fragrances 2nd Edition
offers answers to these questions, providing a fascinating insight
into the perfume industry, from the conception of an idea to the
finished product. It discusses the technical, artistic and
commercial challenges of the perfume industry in an informative and
engaging style, with contributions from leading experts in the
field. The book begins with a historical introduction and covers
all aspects of the development process - from customer brief to
producing a fragrance including: Ingredients acquisition;
Ingredient design and manufacture; Design and analysis of
fragrance; Sensory aspects including odour perception;
Psychological impact of fragrance; Technical challenges; Safety. An
updated section on the measurement of fragrance discusses the role
of senses in marketing consumer products. This book will appeal to
anyone with an interest in the perfumery business and includes an
extensive bibliography to enable those interested to explore the
field further. It also comes complete with a selection of colour
illustrations and a fragranced page.
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