Books > Reference & Interdisciplinary > Communication studies > Information theory
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Messages, Meanings and Symbols - The Communication of Information (Paperback)
Loot Price: R2,386
Discovery Miles 23 860
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Messages, Meanings and Symbols - The Communication of Information (Paperback)
Expected to ship within 10 - 15 working days
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A deep and penetrating exploration of the key concepts of
information and communications sciences by one of its founders,
this book covers everything in its subject that you want to know
more about including the bedrock topics of signs, symbols,
information, and communication, all considered from an historical
and foundational perspective that is satisfying to the beginning
student and worthwhile for practitioners of long standing. All the
major players are given their role, from Shannon and Weaver to Tim
Berners-Lee, with Marshall McLuhan an engaging participant.
Communication in all its forms be it print or electronic media,
mass communication as well as person-to-person messaging, whether
by mail, telephone, gesture, or email is thoroughly examined in
this book, which can serve as either an introductory text to
undergraduates in information science, an interesting read for the
layman, or as a refresher for the communications professional.
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