During presidential campaigns, candidates crisscross the country
nonstop—visiting swing states, their home turf, and enemy
territory. But do all those campaign visits make a difference when
Election Day comes? If so, how and under what conditions? Do they
mobilize the partisan faithful or persuade undecided voters? What
do campaigns try to achieve through campaign visits—and when do
they succeed? I’m Here to Ask for Your Vote is a comprehensive
and compelling examination of the strategy and effectiveness of
presidential campaign visits. Christopher J. Devine uses an
original database of presidential and vice-presidential campaign
visits from 2008 through 2020 to estimate the effects of visits on
vote choice and turnout, both among individual voters and within
counties. He finds that campaign visits do not usually influence
voting behavior, but when they do, most often it is by persuading
undecided voters—as was the case for John McCain in 2008 and even
Donald Trump in 2020. Challenging the recent emphasis on candidates
playing to their base, this book suggests that persuasion is still
a viable campaign strategy, in which candidate visits may play a
major role. I’m Here to Ask for Your Vote is an authoritative and
engaging analysis designed for scholars, strategists, students, and
other readers interested in understanding how campaign visits—and
campaigns more broadly—shape presidential election outcomes.
General
Imprint: |
Columbia University Press
|
Country of origin: |
United States |
Release date: |
December 2023 |
Authors: |
Christopher J Devine
|
Dimensions: |
229 x 152mm (L x W) |
Pages: |
336 |
ISBN-13: |
978-0-231-21234-2 |
Categories: |
Books
|
LSN: |
0-231-21234-8 |
Barcode: |
9780231212342 |
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