Selling Sacred Ground takes an in-depth look at the real estate
sales process and whether or not the real estate agent will be
relevant or worthy of replacement in the marketplace. With over 5
million homes selling in the US every year, our growing DIY culture
is asking if the traditional real estate agent is worth the
commissions paid in all of those transactions. After all,
traditional "experts" such as travel agents, stock brokers, and
even doctors have been forced to adjust their roles with sites such
as Expedia, Charles Schwab, and WebMD available to the public.
Whereas most real estate resources are focused on how to get more
clients and even more money from those clients, long-term veteran
Craig Farestveit addresses how to actually do the job well for
clients. A sobering how-to for those considering a career in real
estate, Selling Sacred Ground looks at what a good real estate
agent actually does in the sale of the home, helping those buying
or selling decide if an agent is worth the cost and guiding
experienced real estate agents to growth in a changing marketplace.
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