Smith examines the major canons of classical rhetorical theory
by demonstrating their influence on Christian speakers. He begins
by explaining why charisma has become a misused term. He then
explores why writing about charisma has been so difficult in terms
of the academic prejudice in favor of objectivity and reason. He
then constructs a three- level definition of charisma to replace
the current one.
After analyzing the charisma of Jesus in terms of the three
personae he developed as teacher, human, and messiah, Smith argues
that his power arose from this rich development of character. The
textual charisma of the Gospel narrators is explored in terms of
their narrative techniques, and Smith then examines the concept of
"ethos," the use of emotion in persuasion, and explicates the
theories of leading existential thinkers to develop advanced
notions of human responsibility and transcendent spirituality.
These two notions are used to refine and improve previous
definitions of charisma. Smith then establishes a matrix that
crosses levels of charisma with different types of identification.
This work will be of particular interest to scholars, students, and
researchers involved with Christianity, philosophy, and
persuasion.
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