Velocity Overdrive: The Road To Reinvention is the third book from
entrepreneur and former dealer Dale Pollak s Velocity series. In
his prior books, Velocity: From the Front Line to the Bottom Line
and Velocity 2.0: Paint, Pixels & Profitability, Pollak
introduced the Velocity Method of Inventory ManagementTM and the
application of market-based metrics for improving the performance
of used vehicle departments. Velocity Overdrive shifts the
discussion of velocity principles and metrics to the next level.
Across North America, dealers are no longer assured of
profitability and prosperity. Today s environment is defined by
increased competition, a greater degree of market volatility,
ongoing margin compression and fast-changing consumer expectations.
Velocity Overdrive reveals the journey many dealers have undertaken
to reinvent their businesses and compete effectively in this more
challenging retail marketplace. The book details the
velocity-driven road to reinvention that begins in used vehicles
and extends to other dealership departments. This is a
transformative time for the car business, Pollak says. Velocity
Overdrive is intended to help dealers transition to more efficient
and effective operations that maximize the return on investment
(ROI) and profitability they expect from their stores.
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