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Mobility-as-a-Service - The Convergence of Automotive and Mobility Industries (Hardcover, 1st ed. 2021)
Loot Price: R2,170
Discovery Miles 21 700
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Mobility-as-a-Service - The Convergence of Automotive and Mobility Industries (Hardcover, 1st ed. 2021)
Series: Management for Professionals
Expected to ship within 12 - 17 working days
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The advent of mobility-as-a-service and the disruption of the
automotive industry are both overlapping and fuelled by the same
developments and thus raise a very fundamental question: are we at
peak car? Based on the author's extensive field research, academic
study, and professional experience, this book explores this very
question as well as the underlying social, economic, generational,
and regulatory changes that lead to a new mobility regime. Through
rich descriptions of established OEMs and mobility start-ups, it
discusses the current forms of mobility and the promise of
autonomous technology. It further explores the strategic dimension
of these developments so as to navigate and succeed within the
disruptive and ever-changing environment of mobility services.
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