Market and technological changes are creating challenges to the
long-standing business models employed by broadcast television
networks and local television stations, but at the same time
generating potential opportunities for those networks and stations.
These changes generally are strengthening the position of parties
that control popular program content in their negotiations with
distributors of that programming. The changes also may be affecting
the three pillars of U.S. government media policy - localism,
diversity of voices and competition - and damping the effectiveness
of existing regulations intended to foster them. This book explores
the transitions being made in broadcast television with a focus on
the market forces affecting broadcast news networks and the
Satellite Television Extension and Localism Act of 2010 (STELA).
General
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