The data-driven, global business environment requires increasingly
sophisticated decision support, analytics and business
intelligence. Also, changing technologies including mobile devices
and cloud computing have created new opportunities for computerized
decision support and an increasing need for technology support of
business decision making. Contemporary managers must know much more
about information technology solutions and especially computerized
decision support, data science and analytics. This book is targeted
to busy managers and MBA students who want to grasp the basics of
computerized decision support. Some of the topics covered include:
What is a decision support system? What is "big data" and how is it
useful? What is business intelligence? How can predictive analytics
support decision making? What is the impact of decision support on
decision making? And how can managers identify opportunities for
innovative analytics and decision support? Overall the book
addresses 70 major questions relevant to decision support.
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