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Immersive Longform Storytelling - Media, Technology, Audience (Paperback)
Loot Price: R1,121
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Immersive Longform Storytelling - Media, Technology, Audience (Paperback)
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A deep dive into the world of online and multimedia longform
storytelling, this book charts the renaissance in deep reading,
viewing and listening associated with the literary mind, and the
resulting implications of its rise in popularity. David O. Dowling
argues that although developments in media technology have enabled
the ascendance of nonfictional storytelling to new heights through
new forms, it has done so at the peril of these intensely
persuasive designs becoming deployed for commercial and political
purposes. He shows how traditional boundaries separating genres and
dividing editorial from advertising content have fallen with the
rise of media hybridity, drawing attention to how the principle of
an independent press can be reformulated for the digital ecosystem.
Immersive Longform Storytelling is a compelling examination of
storytelling, covering multimedia features, on-demand documentary
television, branded digital documentaries, interactive online
documentaries, and podcasting. This book's focus on both form and
effect makes it a fascinating read for scholars and academics
interested in storytelling and the rise of new media.
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