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Inside the Nudge Unit - How small changes can make a big difference (Paperback) Loot Price: R322
Discovery Miles 3 220
You Save: R29 (8%)
Inside the Nudge Unit - How small changes can make a big difference (Paperback): David Halpern

Inside the Nudge Unit - How small changes can make a big difference (Paperback)

David Halpern

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List price R351 Loot Price R322 Discovery Miles 3 220 You Save R29 (8%)

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With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.

General

Imprint: W.H.Allen & Co Ltd
Country of origin: United Kingdom
Release date: June 2016
Authors: David Halpern
Dimensions: 198 x 127 x 26mm (L x W x T)
Format: Paperback - B-format
Pages: 383
ISBN-13: 978-0-7535-5655-9
Categories: Books > Health, Home & Family > Self-help & practical interests > Popular psychology > General
LSN: 0-7535-5655-3
Barcode: 9780753556559

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