Behavioral Economic Concepts to Encourage Healthy Eating in School Cafeterias - Experiments and Lessons from College Students (Paperback)

Changing small factors that influence consumer choice may lead to healthier eating within controlled settings, such as school cafeterias. This report describes a behavioral experiment in a college cafeteria to assess the effects of various payment options and menu selection methods on food choices. The results indicate that payment options, such as cash or debit cards, can significantly affect food choices. College students using a card that prepaid only for healthful foods made more nutritious choices than students using either cash or general debit cards. How and when individuals select their food can also influence food choices. College students who preselected their meals from a menu board made significantly different food choices than students who ordered their meals while viewing the foods in line.

General

Imprint:	Bibliogov
Country of origin:	United States
Release date:	July 2012
First published:	July 2012
Authors:	David R. Just
Dimensions:	246 x 189 x 2mm (L x W x T)
Format:	Paperback - Trade
Pages:	30
ISBN-13:	978-1-249-20715-3
Categories:	Books > Social sciences > Politics & government > General Promotions
LSN:	1-249-20715-0
Barcode:	9781249207153

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