Changing small factors that influence consumer choice may lead to
healthier eating within controlled settings, such as school
cafeterias. This report describes a behavioral experiment in a
college cafeteria to assess the effects of various payment options
and menu selection methods on food choices. The results indicate
that payment options, such as cash or debit cards, can
significantly affect food choices. College students using a card
that prepaid only for healthful foods made more nutritious choices
than students using either cash or general debit cards. How and
when individuals select their food can also influence food choices.
College students who preselected their meals from a menu board made
significantly different food choices than students who ordered
their meals while viewing the foods in line.
General
Imprint: |
Bibliogov
|
Country of origin: |
United States |
Release date: |
July 2012 |
First published: |
July 2012 |
Authors: |
David R. Just
|
Dimensions: |
246 x 189 x 2mm (L x W x T) |
Format: |
Paperback - Trade
|
Pages: |
30 |
ISBN-13: |
978-1-249-20715-3 |
Categories: |
Books >
Social sciences >
Politics & government >
General
|
LSN: |
1-249-20715-0 |
Barcode: |
9781249207153 |
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